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DEdeskbird

Website Growth Manager(m/w/x)

Berlin, München
Vollzeitmit HomeofficeBerufserfahren

Optimizing website conversion funnels for SMB PLG at a fast-growing SaaS company. 4-7+ years in growth or CRO roles required. Home office support, learning budget, generous annual leave.

Anforderungen

  • 4–7+ years in growth, web, or CRO-focused roles in B2B SaaS
  • Hands-on experience with website management, CRO, and A/B testing
  • Experience with marketing automation/CRM systems and analytics tools
  • Strong technical and analytical mindset
  • High ownership focused on revenue impact
  • Experience with PLG or self-serve funnels, ABM or personalized web experiences, and front-end development
  • Experience in multi-region setups

Aufgaben

  • Own website performance from traffic to lead and pipeline conversion
  • Optimize conversion rates, user journeys, and page performance
  • Ensure website is fast, scalable, and technically sound for conversion
  • Own the website layer for SMB PLG conversion
  • Define value proposition and conversion flows with Product Marketing and Product
  • Improve signup conversion rates, activation rates, and funnel drop-off
  • Build advanced website experiences for ABM
  • Personalize landing pages and account-specific experiences
  • Use dynamic content based on industry, segment, and campaign
  • Support Demand Gen and Sales in target account engagement
  • Support Demand Gen and Sales in campaign-specific conversion flows
  • Ensure website supports higher-complexity buying journeys
  • Own CRO strategy and execution across landing pages and core website pages
  • Own CRO strategy and execution for forms and conversion paths
  • Run structured experiments, including A/B testing
  • Run structured experiments with messaging variations
  • Run structured experiments with UX/UI changes
  • Collaborate with Digital Lead on traffic and campaigns
  • Collaborate with PMM on messaging
  • Collaborate with Brand on creative
  • Manage and improve CMS
  • Manage and improve integrations with CRM and marketing tools
  • Manage and improve tracking and event instrumentation
  • Ensure clean data capture
  • Ensure reliable tracking across the funnel
  • Ensure scalability for campaigns and experiments
  • Ensure accurate tracking of conversion rates across stages
  • Ensure accurate tracking of source-to-pipeline performance
  • Ensure accurate tracking of user journeys and behavior
  • Identify funnel bottlenecks and drop-off points
  • Identify high-intent signals
  • Support data-driven optimization decisions
  • Enable regional Demand Gen teams with campaign landing pages
  • Enable regional Demand Gen teams with conversion flows
  • Enable regional Demand Gen teams with localization support
  • Ensure consistency across regions
  • Ensure ability to move fast on campaigns

Berufserfahrung

  • 4 Jahre

Ausbildung

  • Bachelor-AbschlussODER
  • Master-Abschluss

Sprachen

  • Englischverhandlungssicher

Tools & Technologien

  • GA
  • Mixpanel
  • HTML
  • CSS
  • JS

Benefits

Moderne Technikausstattung

  • Home office support

Weiterbildungsangebote

  • Learning & development budget

Startup-Atmosphäre

  • Hub visit

Mehr Urlaubstage

  • Generous annual leave

Sonstige Zulagen

  • Joy budget
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens deskbird erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.

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