Beschreibung

In this role, you will shape the social media strategy by managing channels and enhancing user engagement. Your day-to-day responsibilities will involve collaborating with teams, creating impactful content, and responding to audience interactions to build a strong corporate brand.

Anforderungen

• •Master’s degree in Communications, Journalism, Marketing, or related field
• •Several years of relevant experience in a communication environment
• •Excellent knowledge of digital platforms, including websites and social media
• •Experience in Community Management, Social Media Monitoring, and Paid Social Media Management
• •Proven ability to engage stakeholders effectively through digital channels
• •Innovative and creative mindset with strong problem-solving skills
• •Excellent command of English and basic knowledge of German

Aufgaben

• •Develop and implement strategies for managing channels
• •Ensure timely and high-quality content publishing
• •Provide strategic guidance on social copywriting and campaign planning
• •Identify effective ways to reach target audiences
• •Drive enhancements in channel formats and visual presentation
• •Collaborate with corporate brand and communications teams
• •Align content with brand identity and audience needs
• •Implement audience engagement approaches across channels
• •Engage with social media followers through live interactions
• •Monitor and report on channel performance
• •Ensure timely responses to comments and questions
• •Support the development of multimedia content
• •Contribute to global engagement during communication issues
• •Safeguard corporate reputation during crisis events

Tools & Technologien