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HYHyundai Motor Europe GmbH

Head of Section Brand Experience(m/w/x)

Offenbach am Main
Vollzeitmit HomeofficeSenior
Jetzt bewerben

Developing European brand experience strategy with scalable frameworks for sports sponsorships and events. 10+ years of experience in brand strategy and customer journey design required. Flexible working hours, hybrid policy, and car sharing.

Anforderungen

  • Master’s degree in Marketing, Brand Management, Communications, or related field
  • Additional qualifications in Brand Strategy, Customer Experience, or Digital Experience advantageous, ideally with Lifestyle/Sports background
  • 10+ years of experience in Brand Experience, Marketing, Customer Experience, Partnerships, or related disciplines
  • Advanced knowledge of brand strategy, experiential platforms, sports sponsorships, events, roadshows, and sponsorship activations
  • Deep understanding of performance analytics, customer journey design, immersive storytelling, and brand activation
  • Proven leadership experience managing multidisciplinary and cross-functional teams
  • Strong track record delivering large-scale experiential projects in complex, multi-market environments
  • Experience within automotive industry or complex consumer-facing sectors preferred
  • Strong understanding of brand identity systems and translation into physical and digital environments
  • Experience managing agencies, external partners, and significant marketing budgets
  • Strong analytical skills translating performance data, consumer insights, and trends into actionable strategies
  • Excellent stakeholder management, communication, and influencing skills in international environments
  • Fluent in English; additional European languages advantageous

Aufgaben

  • Translate brand strategy into impactful experiences
  • Develop European Brand Experience strategy
  • Create scalable frameworks and operational plans
  • Lead and inspire multidisciplinary Brand Experience team
  • Plan and execute high-impact brand experiences
  • Coordinate across Marketing, Product, Communications, and Digital teams
  • Define and improve brand experience standards
  • Review and approve creative concepts and designs
  • Manage significant budgets and agency partnerships
  • Leverage consumer insights and cultural trends
  • Integrate digital and phygital experience formats
  • Monitor KPIs and ROI metrics
  • Ensure governance and risk management

Berufserfahrung

  • 10 Jahre

Ausbildung

  • Abgeschlossene Berufsausbildung

Sprachen

  • Englisch – fließend
  • Baskisch – Grundkenntnisse

Benefits

Flexibles Arbeiten

  • Flexible working hours
  • Hybrid working policy

Weiterbildungsangebote

  • Continued learning
  • Professional development

Firmenwagen

  • Car sharing
  • Lease mobility program

Gratis oder Vergünstigte Mahlzeiten

  • Complimentary daily lunch
  • Subsidized breakfast options

Gesundheits- & Fitnessangebote

  • Complimentary fitness facility
  • Sporting clubs membership

Lockere Unternehmenskultur

  • Highly international working environment
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Hyundai Motor Europe GmbH erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.

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