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Digital Operations Manager (m/w/x)
Managing digital platforms and launching campaigns for Coca-Cola's marketing and commerce strategy. Fluent German and English, plus 3+ years CMS experience required. Local market content management, agile methods.
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Anforderungen
- Fluent German (written & verbal)
- Fluent English (written & verbal)
- At least 3 years CMS systems experience
- Knowledge of content implementation management
- Proficient in agile methodologies
- Collaboration in cross-functional teams
- Collaboration in cross-geographical teams
- Mobile app management experience
- Experience optimising user experiences
- Proven track record managing campaigns
- Proven track record executing campaigns
- Expertise in loyalty campaigns
- Experience setting up CRM campaigns
- Strong communication skills
- Strong interpersonal skills
- Effective collaboration within diverse teams
- Exceptional written communication abilities
- Exceptional verbal communication abilities
- Well-versed in User Acceptance Testing (UAT)
- Thorough evaluation of systems and campaigns
Aufgaben
- Implement and launch campaigns and promotions effectively
- Manage Coca-Cola digital platforms, including website, mobile app, and CRM
- Localize content and manage platforms at the local market level
- Manage and maintain content and promotions in the Coca-Cola App
- Ensure website and Coca-Cola App are updated with content and legal documents
- Create landing pages and article pages in the CMS
- Prepare QR codes for POS materials and monitor results
- Lead CRM build, approval, and launch
- Report bugs and perform live fixes on local digital platforms
- Provide local input and insights for campaigns to central and category teams
- Perform platform tagging for campaign performance reports
- Prepare and align on fixes for User Acceptance Testing (UAT) of promotions and campaigns
- Prepare and launch campaigns in production environments
- Ensure correct technical setup for all promotions and campaigns
- Collaborate with the data team to provide information for technical promotions
- Build relationships with IT, Digital Managers, Platform Consultants, and Digital Delivery Managers
- Collaborate daily with central and local stakeholders to achieve business objectives
Berufserfahrung
Ausbildung
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Tools & Technologien
Von Nejo automatisch aufbereitet
Nejo hat diesen Job automatisch von der Website des Unternehmens Konecta Digital and SL&E Team for Coca-Cola erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Zur Originalanzeige bei Konecta Digital and SL&E Team for Coca-ColaÜber das Unternehmen
Konecta supports Coca-Cola's digital transformation and cultural change, focusing on digital marketing, commerce, and innovation.
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