You will manage web analytics initiatives, providing insights for product and marketing strategies while fostering a data-driven culture throughout the organization.
Anforderungen
- •Completed studies in informatics or business
- •Several years of experience with Google Analytics
- •In-depth understanding of data analysis
- •Ability to derive strategic recommendations from data
- •Strong communication and presentation skills
- •Very good knowledge of German and good knowledge of English
Deine Aufgaben
- •Develop and implement a long-term analytics roadmap.
- •Conduct targeted analyses to derive actionable insights.
- •Introduce and manage Optimizely for A/B testing.
- •Analyze test results to improve conversion rates.
- •Ensure high data quality and develop automated reports.
- •Establish performance KPIs and measure analytics impact.
- •Communicate complex issues in an understandable manner.
- •Support internal teams in using analytics tools.
Deine Vorteile
Challenging role in a family business
Permanent employment contract
Attractive remuneration
Good work-life balance
Remote work possibility
30 days paid vacation
Attractive location with free parking
Company restaurant
Unique pension plan with employer contributions
Additional benefits for asset accumulation
Special conditions for occupational disability insurance
Nearby day care center
Family-friendly care services
Shopping discounts through employee card