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Working Student Marketing Steering BMW Brand Region Asia-Pacific, Eastern Europe, Middle East & Afri(m/w/x)
Coordination of cross-channel model launch campaigns across 80 international markets at automotive manufacturer. Advanced Microsoft Office proficiency and business or communications studies required. Flexible working hours and mobile work options.
Requirements
- Studies in Business Administration, Communication, Media or comparable field
- Very strong Microsoft Office skills
- Beneficial marketing or project management experience
- High initiative, creativity and flexibility
- Strong analytical thinking and structured approach
- Team spirit, communication and intercultural awareness
- Interest in modern marketing tools
- Fluent German and English skills
Tasks
- Develop and plan regional marketing activities
- Coordinate marketing across 80 APEEA markets
- Implement cross-channel campaigns for model launches
- Collaborate closely with Central Marketing
- Execute market-specific requests from APEEA countries
- Ensure smooth communication across regional markets
- Manage content-related and financial project steering
- Track and manage project budgets
- Conduct research and prepare committee materials
- Create presentations for various stakeholders
- Support communication initiatives on sustainability topics
- Gain insights into strategic marketing decisions
Education
- Bachelor's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- Microsoft Office
- customer journey mapping
- trend analysis
- digital analytics
Benefits
Competitive Pay
- Attractive and fair compensation
Mentorship & Coaching
- Comprehensive mentoring and onboarding
Other Benefits
- Personal and professional development
- Student apartments
Flexible Working
- Flexible working hours
- Mobile work
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Working Student Marketing Steering BMW Brand Region Asia-Pacific, Eastern Europe, Middle East & Afri(m/w/x)
Coordination of cross-channel model launch campaigns across 80 international markets at automotive manufacturer. Advanced Microsoft Office proficiency and business or communications studies required. Flexible working hours and mobile work options.
Requirements
- Studies in Business Administration, Communication, Media or comparable field
- Very strong Microsoft Office skills
- Beneficial marketing or project management experience
- High initiative, creativity and flexibility
- Strong analytical thinking and structured approach
- Team spirit, communication and intercultural awareness
- Interest in modern marketing tools
- Fluent German and English skills
Tasks
- Develop and plan regional marketing activities
- Coordinate marketing across 80 APEEA markets
- Implement cross-channel campaigns for model launches
- Collaborate closely with Central Marketing
- Execute market-specific requests from APEEA countries
- Ensure smooth communication across regional markets
- Manage content-related and financial project steering
- Track and manage project budgets
- Conduct research and prepare committee materials
- Create presentations for various stakeholders
- Support communication initiatives on sustainability topics
- Gain insights into strategic marketing decisions
Education
- Bachelor's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- Microsoft Office
- customer journey mapping
- trend analysis
- digital analytics
Benefits
Competitive Pay
- Attractive and fair compensation
Mentorship & Coaching
- Comprehensive mentoring and onboarding
Other Benefits
- Personal and professional development
- Student apartments
Flexible Working
- Flexible working hours
- Mobile work
About the Company
BMW Group
Industry
Marketing
Description
Das Unternehmen bietet spannende Praktika im Bereich Markenerlebnis und Eventmanagement und legt großen Wert auf Gleichbehandlung und Chancengleichheit.
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