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Website Growth Manager(m/w/x)
Optimizing website conversion funnels for SMB PLG at a fast-growing SaaS company. 4-7+ years in growth or CRO roles required. Home office support, learning budget, generous annual leave.
Requirements
- 4–7+ years in growth, web, or CRO-focused roles in B2B SaaS
- Hands-on experience with website management, CRO, and A/B testing
- Experience with marketing automation/CRM systems and analytics tools
- Strong technical and analytical mindset
- High ownership focused on revenue impact
- Experience with PLG or self-serve funnels, ABM or personalized web experiences, and front-end development
- Experience in multi-region setups
Tasks
- Own website performance from traffic to lead and pipeline conversion
- Optimize conversion rates, user journeys, and page performance
- Ensure website is fast, scalable, and technically sound for conversion
- Own the website layer for SMB PLG conversion
- Define value proposition and conversion flows with Product Marketing and Product
- Improve signup conversion rates, activation rates, and funnel drop-off
- Build advanced website experiences for ABM
- Personalize landing pages and account-specific experiences
- Use dynamic content based on industry, segment, and campaign
- Support Demand Gen and Sales in target account engagement
- Support Demand Gen and Sales in campaign-specific conversion flows
- Ensure website supports higher-complexity buying journeys
- Own CRO strategy and execution across landing pages and core website pages
- Own CRO strategy and execution for forms and conversion paths
- Run structured experiments, including A/B testing
- Run structured experiments with messaging variations
- Run structured experiments with UX/UI changes
- Collaborate with Digital Lead on traffic and campaigns
- Collaborate with PMM on messaging
- Collaborate with Brand on creative
- Manage and improve CMS
- Manage and improve integrations with CRM and marketing tools
- Manage and improve tracking and event instrumentation
- Ensure clean data capture
- Ensure reliable tracking across the funnel
- Ensure scalability for campaigns and experiments
- Ensure accurate tracking of conversion rates across stages
- Ensure accurate tracking of source-to-pipeline performance
- Ensure accurate tracking of user journeys and behavior
- Identify funnel bottlenecks and drop-off points
- Identify high-intent signals
- Support data-driven optimization decisions
- Enable regional Demand Gen teams with campaign landing pages
- Enable regional Demand Gen teams with conversion flows
- Enable regional Demand Gen teams with localization support
- Ensure consistency across regions
- Ensure ability to move fast on campaigns
Work Experience
- 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- GA
- Mixpanel
- HTML
- CSS
- JS
Benefits
Modern Equipment
- Home office support
Learning & Development
- Learning & development budget
Startup Environment
- Hub visit
More Vacation Days
- Generous annual leave
Additional Allowances
- Joy budget
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- ParadoxFull-timeWith HomeofficeExperiencedBerlin
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Website Growth Manager(m/w/x)
Optimizing website conversion funnels for SMB PLG at a fast-growing SaaS company. 4-7+ years in growth or CRO roles required. Home office support, learning budget, generous annual leave.
Requirements
- 4–7+ years in growth, web, or CRO-focused roles in B2B SaaS
- Hands-on experience with website management, CRO, and A/B testing
- Experience with marketing automation/CRM systems and analytics tools
- Strong technical and analytical mindset
- High ownership focused on revenue impact
- Experience with PLG or self-serve funnels, ABM or personalized web experiences, and front-end development
- Experience in multi-region setups
Tasks
- Own website performance from traffic to lead and pipeline conversion
- Optimize conversion rates, user journeys, and page performance
- Ensure website is fast, scalable, and technically sound for conversion
- Own the website layer for SMB PLG conversion
- Define value proposition and conversion flows with Product Marketing and Product
- Improve signup conversion rates, activation rates, and funnel drop-off
- Build advanced website experiences for ABM
- Personalize landing pages and account-specific experiences
- Use dynamic content based on industry, segment, and campaign
- Support Demand Gen and Sales in target account engagement
- Support Demand Gen and Sales in campaign-specific conversion flows
- Ensure website supports higher-complexity buying journeys
- Own CRO strategy and execution across landing pages and core website pages
- Own CRO strategy and execution for forms and conversion paths
- Run structured experiments, including A/B testing
- Run structured experiments with messaging variations
- Run structured experiments with UX/UI changes
- Collaborate with Digital Lead on traffic and campaigns
- Collaborate with PMM on messaging
- Collaborate with Brand on creative
- Manage and improve CMS
- Manage and improve integrations with CRM and marketing tools
- Manage and improve tracking and event instrumentation
- Ensure clean data capture
- Ensure reliable tracking across the funnel
- Ensure scalability for campaigns and experiments
- Ensure accurate tracking of conversion rates across stages
- Ensure accurate tracking of source-to-pipeline performance
- Ensure accurate tracking of user journeys and behavior
- Identify funnel bottlenecks and drop-off points
- Identify high-intent signals
- Support data-driven optimization decisions
- Enable regional Demand Gen teams with campaign landing pages
- Enable regional Demand Gen teams with conversion flows
- Enable regional Demand Gen teams with localization support
- Ensure consistency across regions
- Ensure ability to move fast on campaigns
Work Experience
- 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- GA
- Mixpanel
- HTML
- CSS
- JS
Benefits
Modern Equipment
- Home office support
Learning & Development
- Learning & development budget
Startup Environment
- Hub visit
More Vacation Days
- Generous annual leave
Additional Allowances
- Joy budget
About the Company
deskbird
Industry
IT
Description
The company empowers organizations to manage hybrid work through people-centric software that optimizes office operations.
Not a perfect match?
- Paradox
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