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Web Analyst - Marketing & Data(m/w/x)
Tracking concept implementation and A/B test design for a Home & Living e-commerce platform. SQL and Python proficiency, with GA4 and GTM experience required. Up to 30 days vacation.
Requirements
- Experience in web analytics, data analysis, or related field
- Experience with Google Analytics 4 and Google Tag Manager
- Proficiency in SQL and Python
- Basic understanding of HTML, CSS, and JavaScript
- Curiosity for trends and attention to detail
- Excellent English skills and structured communication
- Cross-functional collaboration and teamwork skills
Tasks
- Implement and maintain tracking concepts in GA4 and sGTM
- Refine event structures and debug data discrepancies
- Ensure high-quality data for attribution modeling
- Design and evaluate A/B tests
- Evaluate marketing campaign performance across various channels
- Interpret data to identify trends and optimize ROI
- Build and maintain interactive dashboards in Tableau or Looker
- Translate business requirements into clear data visualizations
- Conduct ad-hoc deep dives into user behavior
- Investigate root causes of performance shifts
- Advise stakeholders on GA4 and analytical questions
- Monitor data flow to ensure accuracy
- Identify and fix bugs within the tracking landscape
Work Experience
- approx. 1 - 4 years
Education
- Vocational certificationOR
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- Google Analytics 4
- Google Tag Manager
- SQL
- Python
- HTML
- CSS
- JavaScript
Benefits
Informal Culture
- Highly motivated professional team
- Open-minded culture
- International campus
Learning & Development
- Extensive learning opportunities
Mentorship & Coaching
- Regular feedback rounds
More Vacation Days
- Up to 30 days vacation
Public Transport Subsidies
- Subsidized public transportation ticket
Company Bike
- Eco-friendly bike leasing program
Parking & Commuter Benefits
- Drive-in bicycle garage
Modern Office
- Outdoor space and lounge
Healthcare & Fitness
- Fitness facilities
Family Support
- Parent and multi-faith rooms
Retirement Plans
- Company pension scheme
Corporate Discounts
- 30% home24 discount
- Employee partner discounts
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Web Analyst - Marketing & Data(m/w/x)
Tracking concept implementation and A/B test design for a Home & Living e-commerce platform. SQL and Python proficiency, with GA4 and GTM experience required. Up to 30 days vacation.
Requirements
- Experience in web analytics, data analysis, or related field
- Experience with Google Analytics 4 and Google Tag Manager
- Proficiency in SQL and Python
- Basic understanding of HTML, CSS, and JavaScript
- Curiosity for trends and attention to detail
- Excellent English skills and structured communication
- Cross-functional collaboration and teamwork skills
Tasks
- Implement and maintain tracking concepts in GA4 and sGTM
- Refine event structures and debug data discrepancies
- Ensure high-quality data for attribution modeling
- Design and evaluate A/B tests
- Evaluate marketing campaign performance across various channels
- Interpret data to identify trends and optimize ROI
- Build and maintain interactive dashboards in Tableau or Looker
- Translate business requirements into clear data visualizations
- Conduct ad-hoc deep dives into user behavior
- Investigate root causes of performance shifts
- Advise stakeholders on GA4 and analytical questions
- Monitor data flow to ensure accuracy
- Identify and fix bugs within the tracking landscape
Work Experience
- approx. 1 - 4 years
Education
- Vocational certificationOR
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- Google Analytics 4
- Google Tag Manager
- SQL
- Python
- HTML
- CSS
- JavaScript
Benefits
Informal Culture
- Highly motivated professional team
- Open-minded culture
- International campus
Learning & Development
- Extensive learning opportunities
Mentorship & Coaching
- Regular feedback rounds
More Vacation Days
- Up to 30 days vacation
Public Transport Subsidies
- Subsidized public transportation ticket
Company Bike
- Eco-friendly bike leasing program
Parking & Commuter Benefits
- Drive-in bicycle garage
Modern Office
- Outdoor space and lounge
Healthcare & Fitness
- Fitness facilities
Family Support
- Parent and multi-faith rooms
Retirement Plans
- Company pension scheme
Corporate Discounts
- 30% home24 discount
- Employee partner discounts
About the Company
home24 SE
Industry
Retail
Description
Das Unternehmen ist eine der führenden Home & Living E-Commerce Plattformen in Kontinentaleuropa und bietet über 250.000 Möbel und Wohnaccessoires an.
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