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Usercentrics GmbH
3mo ago

Technical Content Writer - Marketing Measurement(m/w/x)

München
Full-timeWith Home OfficeExperienced

Description

In this role, you will craft engaging and technically precise content that enhances product activation and customer education in Marketing Measurement. Your work will include writing marketing copy and developing SEO guides, ensuring all materials resonate with the audience.

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Requirements

  • 3+ years of experience in content writing, copywriting, or technical marketing
  • Subject matter expert in marketing measurement, analytics, and digital marketing concepts
  • Excellent writing, editing, and storytelling skills
  • Comfortable producing content across multiple formats
  • Ability to read and understand HTML, JavaScript, and browser cookies
  • Understanding of performance marketing and PPC campaigns
  • Familiarity with Google Tag Manager (GTM)
  • Understanding of SEO best practices
  • Highly organized and detail-oriented
  • Strong communicator and collaborator
  • Curious mindset with a passion for simplifying complex topics
  • Self-starter mindset with the drive to take ownership
  • Creative problem-solving and proactive drive
  • Excellent written and verbal communication skills
  • Highly analytical and comfortable building frameworks
  • Collaborative team player skilled at influencing stakeholders

Work Experience

2 - 5 years

Tasks

  • Create high-quality, technically accurate content on Marketing Measurement and analytics
  • Produce marketing copy for ads, landing pages, and emails to drive engagement
  • Write and edit video scripts for tutorials and product explainers
  • Develop and maintain webinar content, including outlines and promotional materials
  • Create SEO-optimized guides and blog articles to position Usercentrics as a thought leader
  • Write and maintain product documentation for self-service onboarding and activation
  • Contribute to enablement materials for internal teams with clear messaging
  • Collaborate with the SST Core team to support key KPIs for product activation and retention
  • Proofread and review content for clarity, tone, and brand consistency
  • Develop course materials and in-product learning resources for educational initiatives
  • Partner with SEO and design teams to optimize content for performance

Tools & Technologies

HTMLJavaScriptGoogle Tag ManagerGoogle AdsMeta Ads

Languages

EnglishBusiness Fluent

Benefits

Flexible Working

  • Flexible working hours
  • Hybrid working

Workation & Sabbatical

  • Workcations

Learning & Development

  • Personal development budget
  • Job-related language courses
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Usercentrics GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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