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COcosnova GmbH

Team Lead Marketing MENA(m/w/x)

Sulzbach (Taunus)
Full-timeOn-siteSenior

Adapting global brand strategy for essence and Catrice in MENA, ensuring local relevance and defining market priorities. 8+ years marketing experience in distributor-led international markets required. Fresh fruit, coffee, and tea provided in the cafeteria.

Requirements

  • 8+ years marketing experience in distributor-led or partner-led international markets
  • Strong understanding of brand building, digital activation, and product marketing across culturally diverse markets, especially in MENA
  • Experience in full budget ownership and operational execution across multi-country environments
  • Hands-on leadership, team motivation, development, and performance driving
  • Fluent in English
  • Additional language skills from MENA-Region is an advantage

Tasks

  • Execute global brand and innovation strategy for essence and Catrice in MENA
  • Ensure local relevance and cultural fit
  • Define market priorities with Sales
  • Adapt campaigns, messaging, and activations
  • Lead and develop the MENA Marketing Team
  • Drive excellence in digital marketing, brand communication, and assortment adaptation
  • Act as central marketing lead for distributor markets
  • Ensure brand consistency and market responsiveness
  • Manage regional marketing budget
  • Allocate budget, track performance, and optimize ROI
  • Oversee integrated communication activities
  • Coordinate digital, influencer marketing, PR, and campaign execution
  • Drive assortment planning and retail collaboration
  • Base decisions on data insights, market trends, and customer needs
  • Ensure strong cross-functional collaboration with global teams
  • Represent MENA in international marketing forums

Work Experience

  • 8 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishFluent
  • ArabicBasic

Benefits

Snacks & Drinks

  • Fresh fruit
  • Coffee
  • Tea
  • Cold drinks

Free or Subsidized Food

  • Great cafeteria
  • Free lunch (Mon/Fri)

More Vacation Days

  • 30 vacation days per year

Workation & Sabbatical

  • Four weeks paid special leave (sabbatical)

Learning & Development

  • CosnovAcademy training opportunities

Modern Office

  • Modern, stylish workplace

Parking & Commuter Benefits

  • Complimentary underground parking

Retirement Plans

  • Company pension plan

Healthcare & Fitness

  • In-house gym

Public Transport Subsidies

  • Job ticket

Childcare

  • Subsidy for childcare costs

Team Events

  • Team events
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of cosnova GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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