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Social Media Specialist DACH(m/w/x)
Content strategy and execution for smart factory products at a global tool manufacturer. 3-5 years international brand social media management experience required. Flexible work models, 30 days vacation, employer-provided retirement benefits.
Requirements
- 3-5 years experience managing brand social media channels, ideally international environment
- High responsibility and reliability
- Independent, structured, meticulous working style, attention to detail, efficiency under pressure
- Strong proactivity, hands-on mentality, initiative, team contribution
- Team player with excellent communication skills
- Creative thinking, ability to implement innovative ideas
- German native speaker, fluent business English skills (verbal, written, presentation)
Tasks
- Conceptualize, plan, and execute tailored content.
- Ensure content aligns with brand messaging.
- Ensure content aligns with brand objectives.
- Develop and implement innovative content strategies.
- Develop and implement storytelling approaches.
- Drive engagement, brand awareness, and follower growth.
- Proactively monitor social media channels.
- Manage community interactions.
- Foster positive engagement.
- Conduct in-depth analysis of social media initiatives.
- Report on social media effectiveness.
- Optimize campaigns using KPIs and data insights.
- Optimize content strategies using KPIs and data insights.
- Collaborate with Digital, Product, and Brand teams.
- Collaborate with external agencies.
- Ensure cohesive brand representation.
- Maximize social media activity impact.
- Identify, evaluate, and engage relevant influencers.
- Align influencers with brand values.
- Align influencers with campaign objectives.
- Leverage influencer reach for brand visibility.
- Leverage influencer reach for brand credibility.
- Establish and nurture long-term influencer relationships.
- Act as primary contact for influencers.
- Develop, coordinate, and oversee influencer collaborations.
- Ensure deliverables meet brand standards.
- Ensure deliverables meet campaign goals.
- Assess and measure influencer partnership effectiveness.
- Provide detailed evaluations and recommendations.
- Provide recommendations for future strategies.
Work Experience
Education
Languages
Benefits
Flexible Working
- •Flexible work models
- •Mobile working
Job Security
- •Permanent position
More Vacation Days
- •30 days vacation
Retirement Plans
- •Employer-provided retirement benefits
Career Advancement
- •Career development opportunities
Learning & Development
- •Lifelong learning resources
- •Lean Academy access
- •Online university access
- •Certificates and specializations
Informal Culture
- •Diverse and inclusive culture
- •Awesome place to work
Purpose-Driven Work
- •Purpose-driven company
Social Impact
- •Volunteerism opportunities
- •Giving back initiatives
Sustainability Focus
- •Sustainable business practices
- Stanley Black & Decker Deutschland GmbHFull-timeWith HomeofficeExperiencedIdstein
- Stanley Black & Decker
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Social Media Specialist DACH(m/w/x)
Content strategy and execution for smart factory products at a global tool manufacturer. 3-5 years international brand social media management experience required. Flexible work models, 30 days vacation, employer-provided retirement benefits.
Requirements
- 3-5 years experience managing brand social media channels, ideally international environment
- High responsibility and reliability
- Independent, structured, meticulous working style, attention to detail, efficiency under pressure
- Strong proactivity, hands-on mentality, initiative, team contribution
- Team player with excellent communication skills
- Creative thinking, ability to implement innovative ideas
- German native speaker, fluent business English skills (verbal, written, presentation)
Tasks
- Conceptualize, plan, and execute tailored content.
- Ensure content aligns with brand messaging.
- Ensure content aligns with brand objectives.
- Develop and implement innovative content strategies.
- Develop and implement storytelling approaches.
- Drive engagement, brand awareness, and follower growth.
- Proactively monitor social media channels.
- Manage community interactions.
- Foster positive engagement.
- Conduct in-depth analysis of social media initiatives.
- Report on social media effectiveness.
- Optimize campaigns using KPIs and data insights.
- Optimize content strategies using KPIs and data insights.
- Collaborate with Digital, Product, and Brand teams.
- Collaborate with external agencies.
- Ensure cohesive brand representation.
- Maximize social media activity impact.
- Identify, evaluate, and engage relevant influencers.
- Align influencers with brand values.
- Align influencers with campaign objectives.
- Leverage influencer reach for brand visibility.
- Leverage influencer reach for brand credibility.
- Establish and nurture long-term influencer relationships.
- Act as primary contact for influencers.
- Develop, coordinate, and oversee influencer collaborations.
- Ensure deliverables meet brand standards.
- Ensure deliverables meet campaign goals.
- Assess and measure influencer partnership effectiveness.
- Provide detailed evaluations and recommendations.
- Provide recommendations for future strategies.
Work Experience
Education
Languages
Benefits
Flexible Working
- •Flexible work models
- •Mobile working
Job Security
- •Permanent position
More Vacation Days
- •30 days vacation
Retirement Plans
- •Employer-provided retirement benefits
Career Advancement
- •Career development opportunities
Learning & Development
- •Lifelong learning resources
- •Lean Academy access
- •Online university access
- •Certificates and specializations
Informal Culture
- •Diverse and inclusive culture
- •Awesome place to work
Purpose-Driven Work
- •Purpose-driven company
Social Impact
- •Volunteerism opportunities
- •Giving back initiatives
Sustainability Focus
- •Sustainable business practices
About the Company
Stanley Black & Decker Deutschland GmbH
Industry
Manufacturing
Description
Das Unternehmen ist der weltweit größte Werkzeughersteller und treibt die Fertigungsindustrie durch innovative Technologie voran.
- Stanley Black & Decker Deutschland GmbH
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