Social Media & Content Working Student(m/w/x)

Description

You will drive the company's regional presence by creating engaging social media content and localizing global campaigns. Your day-to-day involves a mix of hands-on content creation and performance tracking.

Requirements

• •Enrolled student in Marketing, Communications, Media, Business or related field
• •Excellent communication skills in German and English; French advantageous
• •Knowledge and experience with B2B Social Media and LinkedIn
• •Digital Marketing knowledge, preferably B2B
• •Self-organized, structured, reliable and accountable working style
• •Strong interest in digital tools and B2B technologies
• •First experience with Hootsuite, CMS, Marketo, Salesforce, Adobe Creative Cloud
• •Experience with AI tools and Intent data tools like 6sense

Tasks

• •Support social media activities with a focus on LinkedIn
• •Plan and create content for regional leaders' profiles
• •Draft social media texts, carousels, and short videos
• •Provide content for the employee advocacy platform
• •Maintain a social media content calendar
• •Coordinate content approvals with regional marketing stakeholders
• •Track and report basic engagement and reach metrics
• •Localize global marketing content for Central Europe
• •Review translated campaign assets for language quality
• •Adjust messaging to reflect regional context and tone
• •Create regional copy and social media snippets
• •Update and maintain German website content
• •Perform first-level content reviews before publishing
• •Coordinate web changes with internal stakeholders
• •Assist with integrated marketing campaign execution
• •Prepare creative assets for paid digital campaigns
• •Track campaign activities, deliverables, and timelines
• •Prepare simple reports and status updates
• •Collect and present performance data in structured formats
• •Execute ad-hoc reporting and analyses as needed

Tools & Technologies

Benefits