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Westwing GmbH
2mo ago

Senior Product Marketing Manager(m/w/x)

München
Full-timeWith Home OfficeSenior
AI/ML

Description

In this role, you will drive product performance and storytelling by analyzing data, executing strategic initiatives, and collaborating with various teams to enhance brand visibility and sales across all marketing channels.

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Requirements

  • •Proven experience in project management
  • •Strong strategic mindset
  • •Excellent communication skills
  • •Analytical skills for data translation
  • •Strong understanding of product marketing
  • •Holistic strategic marketing perspective

Work Experience

approx. 4 - 6 years

Tasks

  • •Track, analyze, and interpret monthly product performance
  • •Translate insights into concrete optimization actions
  • •Define and execute ad hoc initiatives for product categories
  • •Partner with marketing channels to test and optimize sales tactics
  • •Utilize AI-powered tools for content personalization and targeting
  • •Develop and refine the strategic product marketing approach
  • •Implement clustering, positioning, and push strategies
  • •Ensure consistent product storytelling across all touchpoints
  • •Align product pushes and placements with cross-functional teams
  • •Enhance product marketing dashboards and scoring tools

Languages

English – Business Fluent

Benefits

More Vacation Days

  • •30 days of paid holiday

Flexible Working

  • •Hybrid working mode
  • •Work-from-anywhere days

Snacks & Drinks

  • •Free beverages

Free or Subsidized Food

  • •Cafeteria with lunch options

Informal Culture

  • •Dog-friendly office

Corporate Discounts

  • •Discounts on Westwing Collection
  • •Family & Friends voucher

Healthcare & Fitness

  • •Health and wellbeing offerings

Other Benefits

  • •Discounted green mobility options

Childcare

  • •Company daycare

Retirement Plans

  • •Subsidised company pension scheme

Social Impact

  • •Social Impact Day
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Westwing GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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