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Senior Product Manager - Personalization and Loyalty(m/w/x)
Product roadmap for personalization, loyalty, and mobile apps at European e-commerce platform. 4+ years product management experience required. Hybrid work, extensive learning opportunities.
Requirements
- Bachelor/master’s degree in business, engineering, or quantitative field
- Solid understanding of e-commerce
- Proven track record of successful products
- Experience with mobile app development (plus)
- At least 4 years of experience as product manager
- Substantial experience in personalization, loyalty programs, and CRM
- Proficiency in leveraging AI tools for workflow optimization
- Strategic mindset for integrating AI/ML into product discovery and strategy
- Technical mindset for managing complex personalization logic
- Technical mindset for managing mobile app architectures
- Experience working with engineering teams in agile environment
- Experience handling MVPs, usability testing, and A/B testing
- Analytical mindset for problem-solving
- Facilitation of design thinking, user story mapping, and impact mapping
- Data-driven approach to translate qualitative goals into measurable insights
- Team player with ability to build productive stakeholder relationships
- Full ownership of domains
- Fluent English communication
- German language skills (plus)
Tasks
- Develop and own the product roadmap for personalization, loyalty, and mobile apps
- Drive technical ownership of personalization and CRM initiatives
- Prioritize backend and frontend requirements for seamless personalization
- Define and execute loyalty strategies to increase customer lifetime value and retention
- Conduct product discovery and app-store optimizations
- Ensure peak performance of mobile and automated email channels
- Define, implement, and track KPIs for app retention and personalization accuracy
- Build cross-functional relationships with CRM, marketing, and personalization teams
- Manage the product backlog, prioritizing feature requests for personalization, emails, and app releases
Work Experience
- 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Fluent
- German – Basic
Tools & Technologies
- AI tools
- ML
Benefits
Informal Culture
- Highly motivated team
- Open-minded culture
- International campus
Learning & Development
- Extensive learning opportunities
Career Advancement
- Room for growth and development
Flexible Working
- Hybrid working model
- Work from home flexibility
Workation & Sabbatical
- Work abroad up to two months per year
More Vacation Days
- 30 days paid vacation
Public Transport Subsidies
- Subsidized public transportation ticket
Company Bike
- Bike leasing program
Parking & Commuter Benefits
- Drive-in bicycle garage
Other Benefits
- Outdoor space
- Multi-faith rooms
Modern Office
- Lounge areas
Healthcare & Fitness
- Fitness facilities
Family Support
- Parent rooms
Retirement Plans
- Company pension scheme
Corporate Discounts
- 30% off assortment
- Employee discounts at partner organizations
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Senior Product Manager - Personalization and Loyalty(m/w/x)
Product roadmap for personalization, loyalty, and mobile apps at European e-commerce platform. 4+ years product management experience required. Hybrid work, extensive learning opportunities.
Requirements
- Bachelor/master’s degree in business, engineering, or quantitative field
- Solid understanding of e-commerce
- Proven track record of successful products
- Experience with mobile app development (plus)
- At least 4 years of experience as product manager
- Substantial experience in personalization, loyalty programs, and CRM
- Proficiency in leveraging AI tools for workflow optimization
- Strategic mindset for integrating AI/ML into product discovery and strategy
- Technical mindset for managing complex personalization logic
- Technical mindset for managing mobile app architectures
- Experience working with engineering teams in agile environment
- Experience handling MVPs, usability testing, and A/B testing
- Analytical mindset for problem-solving
- Facilitation of design thinking, user story mapping, and impact mapping
- Data-driven approach to translate qualitative goals into measurable insights
- Team player with ability to build productive stakeholder relationships
- Full ownership of domains
- Fluent English communication
- German language skills (plus)
Tasks
- Develop and own the product roadmap for personalization, loyalty, and mobile apps
- Drive technical ownership of personalization and CRM initiatives
- Prioritize backend and frontend requirements for seamless personalization
- Define and execute loyalty strategies to increase customer lifetime value and retention
- Conduct product discovery and app-store optimizations
- Ensure peak performance of mobile and automated email channels
- Define, implement, and track KPIs for app retention and personalization accuracy
- Build cross-functional relationships with CRM, marketing, and personalization teams
- Manage the product backlog, prioritizing feature requests for personalization, emails, and app releases
Work Experience
- 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Fluent
- German – Basic
Tools & Technologies
- AI tools
- ML
Benefits
Informal Culture
- Highly motivated team
- Open-minded culture
- International campus
Learning & Development
- Extensive learning opportunities
Career Advancement
- Room for growth and development
Flexible Working
- Hybrid working model
- Work from home flexibility
Workation & Sabbatical
- Work abroad up to two months per year
More Vacation Days
- 30 days paid vacation
Public Transport Subsidies
- Subsidized public transportation ticket
Company Bike
- Bike leasing program
Parking & Commuter Benefits
- Drive-in bicycle garage
Other Benefits
- Outdoor space
- Multi-faith rooms
Modern Office
- Lounge areas
Healthcare & Fitness
- Fitness facilities
Family Support
- Parent rooms
Retirement Plans
- Company pension scheme
Corporate Discounts
- 30% off assortment
- Employee discounts at partner organizations
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
home24 SE
Industry
Retail
Description
Das Unternehmen ist eine der führenden Home & Living E-Commerce Plattformen in Kontinentaleuropa und bietet über 250.000 Möbel und Wohnaccessoires an.
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