N26
Director of Marketing Data(m/w/x)
Full-timeOn-siteManagement
Berlin
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Designing marketing data models and real-time data flows for a digital solution simplifying daycare processes. Server-side tracking and conversion APIs experience required. Direct revenue impact, with focus on AI fluency and innovation.
Requirements
- Proven track record
- Data structure cracking and automated reporting for decision-making
- Experience with server-side tracking, conversions APIs, and privacy/tracking solutions
- Ability to translate between technical and non-technical teams
- Experience shipping projects that improve marketing performance at scale
- AI fluency and innovation obsession
- Ability to scale work using tools like Claude, N8N, Make
- Interest in AI/ML solutions for marketing improvements
- Coding/scripting skills for prototyping and technical feasibility evaluation
- Background in marketing with technical affinity (GTM, data models, tracking) or engineer/analyst background with interest in marketing business context and revenue impact
- Deep GTM expertise (server-side implementations, custom JavaScript, complex tracking)
- GA4 mastery (data model, BigQuery integration, advanced configurations)
- Ad platform integrations experience (Meta Conversions API, Google Ads offline/enhanced conversions)
- HubSpot or similar MAP experience (workflow automation, data management, integrations)
- Data fundamentals (SQL, database design, data modeling concepts)
- Privacy & compliance knowledge (GDPR, CCPA, cookie consent, first-party data)
- APIs & integrations comfort (webhooks, API documentation, integration patterns)
- Ability to explain complex technical concepts to non-technical stakeholders
- Ability to write clear technical specifications for data engineers
- Ability to create effective and utilized documentation
- Solution-oriented, proactive, and self-unblocking
- Curiosity and critical questioning (e.g., tracking methods)
- Ability to ship and iterate (pragmatic implementation)
- Systems thinking (building frameworks, not one-off solutions)
- Obsession with leverage and scalable solutions
- Contagious curiosity and enthusiasm for new tools
- GitHub with side projects or martech knowledge blog
- Experience navigating iOS 14.5/privacy regulations for measurement
- Active participation in martech communities and problem-solving
- Experience building internal tools or Chrome extensions for workflow
- Examples of technical projects unstuck via creative problem-solving
- Bachelor's degree
Tasks
- Design complete marketing data models
- Define data structures, taxonomies, and schemas
- Architect data flows for real-time optimization
- Partner with data engineers
- Specify marketing data requirements
- Document all data architecture
- Own and optimize the complete martech stack
- Implement advanced tracking solutions
- Build and maintain system integrations
- Troubleshoot technical issues
- Maintain critical infrastructure uptime
- Build dashboards and measurement frameworks
- Design accurate marketing attribution models
- Create data structures for rapid experimentation
- Translate business questions into technical requirements
- Monitor data quality
- Govern data quality
- Evaluate and implement AI tools
- Build marketing automation workflows
- Stay current with martech trends
- Introduce martech innovations
- Act as a cross-functional liaison
- Translate marketing needs into technical specifications
- Explain technical constraints clearly
- Drive cross-functional projects to completion
Work Experience
- approx. 4 - 6 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- Claude
- N8N
- Make
- JavaScript
- GA4
- BigQuery
- Meta Conversions API
- Google Ads
- HubSpot
- SQL
- GitHub
Benefits
Other Benefits
- Real ownership
- Direct revenue impact
Informal Culture
- Autonomy and trust
Learning & Development
- Learning and growth opportunities
Purpose-Driven Work
- Meaningful work
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Famly and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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Designing marketing data models and real-time data flows for a digital solution simplifying daycare processes. Server-side tracking and conversion APIs experience required. Direct revenue impact, with focus on AI fluency and innovation.
Requirements
- Proven track record
- Data structure cracking and automated reporting for decision-making
- Experience with server-side tracking, conversions APIs, and privacy/tracking solutions
- Ability to translate between technical and non-technical teams
- Experience shipping projects that improve marketing performance at scale
- AI fluency and innovation obsession
- Ability to scale work using tools like Claude, N8N, Make
- Interest in AI/ML solutions for marketing improvements
- Coding/scripting skills for prototyping and technical feasibility evaluation
- Background in marketing with technical affinity (GTM, data models, tracking) or engineer/analyst background with interest in marketing business context and revenue impact
- Deep GTM expertise (server-side implementations, custom JavaScript, complex tracking)
- GA4 mastery (data model, BigQuery integration, advanced configurations)
- Ad platform integrations experience (Meta Conversions API, Google Ads offline/enhanced conversions)
- HubSpot or similar MAP experience (workflow automation, data management, integrations)
- Data fundamentals (SQL, database design, data modeling concepts)
- Privacy & compliance knowledge (GDPR, CCPA, cookie consent, first-party data)
- APIs & integrations comfort (webhooks, API documentation, integration patterns)
- Ability to explain complex technical concepts to non-technical stakeholders
- Ability to write clear technical specifications for data engineers
- Ability to create effective and utilized documentation
- Solution-oriented, proactive, and self-unblocking
- Curiosity and critical questioning (e.g., tracking methods)
- Ability to ship and iterate (pragmatic implementation)
- Systems thinking (building frameworks, not one-off solutions)
- Obsession with leverage and scalable solutions
- Contagious curiosity and enthusiasm for new tools
- GitHub with side projects or martech knowledge blog
- Experience navigating iOS 14.5/privacy regulations for measurement
- Active participation in martech communities and problem-solving
- Experience building internal tools or Chrome extensions for workflow
- Examples of technical projects unstuck via creative problem-solving
- Bachelor's degree
Tasks
- Design complete marketing data models
- Define data structures, taxonomies, and schemas
- Architect data flows for real-time optimization
- Partner with data engineers
- Specify marketing data requirements
- Document all data architecture
- Own and optimize the complete martech stack
- Implement advanced tracking solutions
- Build and maintain system integrations
- Troubleshoot technical issues
- Maintain critical infrastructure uptime
- Build dashboards and measurement frameworks
- Design accurate marketing attribution models
- Create data structures for rapid experimentation
- Translate business questions into technical requirements
- Monitor data quality
- Govern data quality
- Evaluate and implement AI tools
- Build marketing automation workflows
- Stay current with martech trends
- Introduce martech innovations
- Act as a cross-functional liaison
- Translate marketing needs into technical specifications
- Explain technical constraints clearly
- Drive cross-functional projects to completion
Work Experience
- approx. 4 - 6 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- Claude
- N8N
- Make
- JavaScript
- GA4
- BigQuery
- Meta Conversions API
- Google Ads
- HubSpot
- SQL
- GitHub
Benefits
Other Benefits
- Real ownership
- Direct revenue impact
Informal Culture
- Autonomy and trust
Learning & Development
- Learning and growth opportunities
Purpose-Driven Work
- Meaningful work
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Famly and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
Famly
Industry
Education
Description
Das Unternehmen entwickelt eine digitale Lösung, die Kita-Abläufe vereinfacht und die Lebensqualität von Kindern, Familien und Betreuern verbessert.
Not a perfect match?
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