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MEMerkle

Senior MarTech Consultant(m/w/x)

Frankfurt am Main
Full-timeWith Home OfficeSenior

Leading Braze implementations for customer loyalty programs, designing cross-channel journeys and data schemas. 2+ years Braze or comparable marketing automation platform experience, with HTML/SQL/Liquid knowledge, required. Overtime recorded from minute one, plus 2 additional volunteering days.

Requirements

  • 2+ years experience with Braze or comparable marketing automation platforms
  • Strong understanding of digital marketing concepts
  • Working knowledge of HTML, SQL, and Liquid or similar templating
  • Familiarity with data layers, CDPs, and APIs
  • Ability to explain complex technical concepts clearly
  • Proactive, solution-oriented mindset and teamwork skills
  • Fluency in German and English

Tasks

  • Lead Braze and marketing automation implementations
  • Translate business requirements into solution designs
  • Develop configuration plans and lifecycle programs
  • Design cross-channel journeys using Braze Canvas
  • Define segmentation logic and data schemas
  • Establish event structures and behavioral triggers
  • Advise clients on advanced Braze features
  • Provide subject matter expertise in workshops
  • Develop MarTech methodologies and reusable frameworks
  • Resolve technical challenges with internal teams
  • Coach and mentor junior team members

Work Experience

  • 2 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • GermanBusiness Fluent
  • EnglishBusiness Fluent

Tools & Technologies

  • Braze
  • Salesforce
  • Adobe
  • HubSpot
  • HTML
  • SQL
  • Liquid
  • CDPs
  • APIs

Benefits

Flexible Working

  • Flexible working hours
  • Flexitime
  • Home office options

Competitive Pay

  • Overtime recorded from minute one

Purpose-Driven Work

  • 2 additional volunteering days

More Vacation Days

  • 3 extra wellness days
  • 27 days vacation

Mental Health Support

  • Mental Health First Aider
  • Employee Assistance program

Sustainability Focus

  • CO₂-neutral offices
  • Renewable energy offices

Learning & Development

  • Training and development opportunities
  • 40-hour annual learning allowance

Corporate Discounts

  • Corporate benefits platform

Retirement Plans

  • Company pension plan

Company Bike

  • Bike leasing program

Workation & Sabbatical

  • Workation possibility

Bonuses & Incentives

  • Referral bonus program

Informal Culture

  • Dog-friendly office
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Merkle and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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