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Senior MarTech Consultant(m/w/x)
Leading Braze implementations for customer loyalty programs, designing cross-channel journeys and data schemas. 2+ years Braze or comparable marketing automation platform experience, with HTML/SQL/Liquid knowledge, required. Overtime recorded from minute one, plus 2 additional volunteering days.
Requirements
- 2+ years experience with Braze or comparable marketing automation platforms
- Strong understanding of digital marketing concepts
- Working knowledge of HTML, SQL, and Liquid or similar templating
- Familiarity with data layers, CDPs, and APIs
- Ability to explain complex technical concepts clearly
- Proactive, solution-oriented mindset and teamwork skills
- Fluency in German and English
Tasks
- Lead Braze and marketing automation implementations
- Translate business requirements into solution designs
- Develop configuration plans and lifecycle programs
- Design cross-channel journeys using Braze Canvas
- Define segmentation logic and data schemas
- Establish event structures and behavioral triggers
- Advise clients on advanced Braze features
- Provide subject matter expertise in workshops
- Develop MarTech methodologies and reusable frameworks
- Resolve technical challenges with internal teams
- Coach and mentor junior team members
Work Experience
- 2 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- Braze
- Salesforce
- Adobe
- HubSpot
- HTML
- SQL
- Liquid
- CDPs
- APIs
Benefits
Flexible Working
- Flexible working hours
- Flexitime
- Home office options
Competitive Pay
- Overtime recorded from minute one
Purpose-Driven Work
- 2 additional volunteering days
More Vacation Days
- 3 extra wellness days
- 27 days vacation
Mental Health Support
- Mental Health First Aider
- Employee Assistance program
Sustainability Focus
- CO₂-neutral offices
- Renewable energy offices
Learning & Development
- Training and development opportunities
- 40-hour annual learning allowance
Corporate Discounts
- Corporate benefits platform
Retirement Plans
- Company pension plan
Company Bike
- Bike leasing program
Workation & Sabbatical
- Workation possibility
Bonuses & Incentives
- Referral bonus program
Informal Culture
- Dog-friendly office
- Home
- Jobs in Germany
- Senior MarTech ConsultantSenior MarTech Consultant at Merkle
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- Home
- Jobs in Germany
- Senior MarTech ConsultantSenior MarTech Consultant at Merkle
Senior MarTech Consultant(m/w/x)
Leading Braze implementations for customer loyalty programs, designing cross-channel journeys and data schemas. 2+ years Braze or comparable marketing automation platform experience, with HTML/SQL/Liquid knowledge, required. Overtime recorded from minute one, plus 2 additional volunteering days.
Requirements
- 2+ years experience with Braze or comparable marketing automation platforms
- Strong understanding of digital marketing concepts
- Working knowledge of HTML, SQL, and Liquid or similar templating
- Familiarity with data layers, CDPs, and APIs
- Ability to explain complex technical concepts clearly
- Proactive, solution-oriented mindset and teamwork skills
- Fluency in German and English
Tasks
- Lead Braze and marketing automation implementations
- Translate business requirements into solution designs
- Develop configuration plans and lifecycle programs
- Design cross-channel journeys using Braze Canvas
- Define segmentation logic and data schemas
- Establish event structures and behavioral triggers
- Advise clients on advanced Braze features
- Provide subject matter expertise in workshops
- Develop MarTech methodologies and reusable frameworks
- Resolve technical challenges with internal teams
- Coach and mentor junior team members
Work Experience
- 2 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- Braze
- Salesforce
- Adobe
- HubSpot
- HTML
- SQL
- Liquid
- CDPs
- APIs
Benefits
Flexible Working
- Flexible working hours
- Flexitime
- Home office options
Competitive Pay
- Overtime recorded from minute one
Purpose-Driven Work
- 2 additional volunteering days
More Vacation Days
- 3 extra wellness days
- 27 days vacation
Mental Health Support
- Mental Health First Aider
- Employee Assistance program
Sustainability Focus
- CO₂-neutral offices
- Renewable energy offices
Learning & Development
- Training and development opportunities
- 40-hour annual learning allowance
Corporate Discounts
- Corporate benefits platform
Retirement Plans
- Company pension plan
Company Bike
- Bike leasing program
Workation & Sabbatical
- Workation possibility
Bonuses & Incentives
- Referral bonus program
Informal Culture
- Dog-friendly office
About the Company
Merkle
Industry
Marketing
Description
Das Unternehmen gestaltet die Experience Economy und unterstützt Firmen dabei, Kundenloyalität zu stärken und bedeutungsvolle Verbindungen aufzubauen.
Not a perfect match?
- Havas Media Germany GmbH
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Senior Consultant Salesforce(m/w/x)
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