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Senior Marketing Manager(m/w/x)
Managing integrated marketing campaigns across the customer journey for digital business transformation clients. Hands-on HubSpot or comparable marketing automation platform experience required. Sabbaticals, parental support, and public transport tickets offered.
Requirements
- Degree in media, marketing, or communications, or several years of professional experience following a comparable qualification
- Extensive experience in managing complex projects
- Hands-on experience with HubSpot or a comparable marketing automation platform
- Independence and initiative
- Structured and analytical approach
- Strong grasp of numbers for analyzing campaign metrics
- Business proficiency in German and English
- Curiosity about new trends and technologies
- Understanding of digital transformation challenges
- Experience in leading projects or coordinating small teams
Tasks
- Design and implement strategic marketing initiatives
- Plan and execute integrated marketing campaigns
- Build, manage, and evaluate campaigns across the customer journey
- Develop audience-specific strategies to increase market visibility
- Create website copy, blog articles, newsletters, webinars, and LinkedIn campaigns
- Analyze campaign performance and optimize based on data
- Report on campaign outcomes and insights
- Collaborate with internal stakeholders on omni-channel campaigns
- Ensure consistent execution across all marketing channels
- Monitor market and competitor developments for trends
- Translate trends into innovative ideas and actionable recommendations
- Build knowledge about target groups and market environments
Work Experience
- approx. 4 - 6 years
Education
- Bachelor's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- HubSpot
Benefits
Flexible Working
- Hybrid work
- Flexible hours
Family Support
- Parental support
Workation & Sabbatical
- Sabbaticals
Public Transport Subsidies
- Public transport tickets
Company Bike
- Job bikes
Healthcare & Fitness
- Health offers
Other Benefits
- Supplementary insurances
Retirement Plans
- Pension plan
Corporate Discounts
- Various discounts
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Senior Marketing Manager(m/w/x)
Managing integrated marketing campaigns across the customer journey for digital business transformation clients. Hands-on HubSpot or comparable marketing automation platform experience required. Sabbaticals, parental support, and public transport tickets offered.
Requirements
- Degree in media, marketing, or communications, or several years of professional experience following a comparable qualification
- Extensive experience in managing complex projects
- Hands-on experience with HubSpot or a comparable marketing automation platform
- Independence and initiative
- Structured and analytical approach
- Strong grasp of numbers for analyzing campaign metrics
- Business proficiency in German and English
- Curiosity about new trends and technologies
- Understanding of digital transformation challenges
- Experience in leading projects or coordinating small teams
Tasks
- Design and implement strategic marketing initiatives
- Plan and execute integrated marketing campaigns
- Build, manage, and evaluate campaigns across the customer journey
- Develop audience-specific strategies to increase market visibility
- Create website copy, blog articles, newsletters, webinars, and LinkedIn campaigns
- Analyze campaign performance and optimize based on data
- Report on campaign outcomes and insights
- Collaborate with internal stakeholders on omni-channel campaigns
- Ensure consistent execution across all marketing channels
- Monitor market and competitor developments for trends
- Translate trends into innovative ideas and actionable recommendations
- Build knowledge about target groups and market environments
Work Experience
- approx. 4 - 6 years
Education
- Bachelor's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- HubSpot
Benefits
Flexible Working
- Hybrid work
- Flexible hours
Family Support
- Parental support
Workation & Sabbatical
- Sabbaticals
Public Transport Subsidies
- Public transport tickets
Company Bike
- Job bikes
Healthcare & Fitness
- Health offers
Other Benefits
- Supplementary insurances
Retirement Plans
- Pension plan
Corporate Discounts
- Various discounts
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
dgrp Diconium Group GmbH
Industry
IT
Description
The company does digital business transformation across various industries, delivering strategies and solutions that drive technological progress.
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