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Senior Marketing & Communications Specialist(m/w/x)
Strategic media relations and campaign execution for enterprise IT and societal digitalization initiatives. 4+ years B2B IT marketing experience required. Outstanding work-life balance, flexible hybrid work.
Requirements
- Degree in Marketing, Communications, or related field
- 4+ years B2B IT marketing experience
- Experience in PR and digital campaigns
- Independent work and project management skills
- Strong German and English communication skills
- Interest in technology and AI tools
Tasks
- Plan and execute marketing activities to strengthen the brand
- Drive lead generation and support business development
- Act as the single point of contact for marketing activities
- Manage various communication channels and campaign execution
- Lead strategic media relations and press pitches
- Create content to secure editorial media coverage
- Plan market research projects and manage external agencies
- Draft and localize marketing texts for diverse channels
- Manage event planning, logistics, and branding
- Oversee website updates and SEO optimization
- Execute digital campaigns and track performance metrics
- Develop and schedule engaging social media content
- Align messaging with employer branding and service offerings
- Conduct in-depth research for account-based marketing
- Identify customer pain points and map them to solutions
Work Experience
- 4 years
Education
- Bachelor's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- SEO
- AI tools
Benefits
Career Advancement
- Professional growth
Purpose-Driven Work
- Meaningful projects
Informal Culture
- Open culture
Flexible Working
- Outstanding work-life balance
- Flexible hybrid work model
Learning & Development
- Curiosity and learning lifestyle
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Senior Marketing & Communications Specialist(m/w/x)
Strategic media relations and campaign execution for enterprise IT and societal digitalization initiatives. 4+ years B2B IT marketing experience required. Outstanding work-life balance, flexible hybrid work.
Requirements
- Degree in Marketing, Communications, or related field
- 4+ years B2B IT marketing experience
- Experience in PR and digital campaigns
- Independent work and project management skills
- Strong German and English communication skills
- Interest in technology and AI tools
Tasks
- Plan and execute marketing activities to strengthen the brand
- Drive lead generation and support business development
- Act as the single point of contact for marketing activities
- Manage various communication channels and campaign execution
- Lead strategic media relations and press pitches
- Create content to secure editorial media coverage
- Plan market research projects and manage external agencies
- Draft and localize marketing texts for diverse channels
- Manage event planning, logistics, and branding
- Oversee website updates and SEO optimization
- Execute digital campaigns and track performance metrics
- Develop and schedule engaging social media content
- Align messaging with employer branding and service offerings
- Conduct in-depth research for account-based marketing
- Identify customer pain points and map them to solutions
Work Experience
- 4 years
Education
- Bachelor's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- SEO
- AI tools
Benefits
Career Advancement
- Professional growth
Purpose-Driven Work
- Meaningful projects
Informal Culture
- Open culture
Flexible Working
- Outstanding work-life balance
- Flexible hybrid work model
Learning & Development
- Curiosity and learning lifestyle
About the Company
Tietoevry
Industry
IT
Description
The company is committed to developing enterprises and society through IT, focusing on business transformation and digitalization.
Not a perfect match?
- HeyJobs
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