SumUp
Senior Online Marketing Manager (Brand Performance - Europe)(m/w/x)
Full-timeOn-siteSenior
Berlin
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Omni-channel ATL campaign execution and annual channel framework design for a fintech serving 4 million merchants. Advanced experience in large-scale media buying and budget ownership required. €2,000 annual learning budget and 20% pension contribution match.
Requirements
- Advanced experience leading ATL media buying
- Strong analytical capabilities
- Stakeholder management and influence skills
- Budget ownership and negotiation skills
- Established network of media stakeholders
- Fluency in English
- Adaptability in fast-changing environments
Tasks
- Plan and execute simultaneous omni-channel campaigns across Europe
- Manage campaign phases from brief to delivery
- Ensure projects finish on time and within budget
- Design annual market-specific channel frameworks
- Define reach targets and budget guardrails
- Establish campaign flighting principles to guide execution
- Develop master briefs that translate strategy into objectives
- Create consistent messaging across all touchpoints
- Cascade master briefs into market or product sub-briefs
- Oversee end-to-end campaign operations
- Track budgets and perform financial reconciliation
- Manage resource allocation and anticipate seasonal demand
- Negotiate media inventory to optimize cost and quality
- Establish reporting requirements and monitoring mechanisms
- Analyze campaign performance data
- Convert performance findings into clear optimization roadmaps
- Lead post-campaign retrospectives to drive continuous improvement
- Refine vendor contracts, scorecards, and briefing templates
- Update execution playbooks and project management practices
- Introduce new industry approaches to enhance scalability
- Maintain and expand a network of media vendors
- Manage agency and industry stakeholder performance
- Nurture long-term partner relationships
- Leverage connections to unlock strategic opportunities
- Secure preferential terms and best-in-class execution
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Benefits
Modern Office
- Office-first setup
Learning & Development
- €2000 annual L&D budget
Retirement Plans
- Corporate pension scheme
- 20% pension contribution match
Startup Environment
- Global fintech product collaboration
Informal Culture
- Diverse and inclusive environment
Competitive Pay
- Virtual Stock Option programme
More Vacation Days
- 28 days paid leave
- Special leave days
Healthcare & Fitness
- Urban Sports Club subsidy
Childcare
- Kita placement assistance
Free or Subsidized Food
- Subsidised office lunches
Workation & Sabbatical
- 1-month sabbatical after 3 years
Bonuses & Incentives
- Referral Bonus
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of SumUp and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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Full-timeOn-siteSeniorBerlin
Omni-channel ATL campaign execution and annual channel framework design for a fintech serving 4 million merchants. Advanced experience in large-scale media buying and budget ownership required. €2,000 annual learning budget and 20% pension contribution match.
Requirements
- Advanced experience leading ATL media buying
- Strong analytical capabilities
- Stakeholder management and influence skills
- Budget ownership and negotiation skills
- Established network of media stakeholders
- Fluency in English
- Adaptability in fast-changing environments
Tasks
- Plan and execute simultaneous omni-channel campaigns across Europe
- Manage campaign phases from brief to delivery
- Ensure projects finish on time and within budget
- Design annual market-specific channel frameworks
- Define reach targets and budget guardrails
- Establish campaign flighting principles to guide execution
- Develop master briefs that translate strategy into objectives
- Create consistent messaging across all touchpoints
- Cascade master briefs into market or product sub-briefs
- Oversee end-to-end campaign operations
- Track budgets and perform financial reconciliation
- Manage resource allocation and anticipate seasonal demand
- Negotiate media inventory to optimize cost and quality
- Establish reporting requirements and monitoring mechanisms
- Analyze campaign performance data
- Convert performance findings into clear optimization roadmaps
- Lead post-campaign retrospectives to drive continuous improvement
- Refine vendor contracts, scorecards, and briefing templates
- Update execution playbooks and project management practices
- Introduce new industry approaches to enhance scalability
- Maintain and expand a network of media vendors
- Manage agency and industry stakeholder performance
- Nurture long-term partner relationships
- Leverage connections to unlock strategic opportunities
- Secure preferential terms and best-in-class execution
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Benefits
Modern Office
- Office-first setup
Learning & Development
- €2000 annual L&D budget
Retirement Plans
- Corporate pension scheme
- 20% pension contribution match
Startup Environment
- Global fintech product collaboration
Informal Culture
- Diverse and inclusive environment
Competitive Pay
- Virtual Stock Option programme
More Vacation Days
- 28 days paid leave
- Special leave days
Healthcare & Fitness
- Urban Sports Club subsidy
Childcare
- Kita placement assistance
Free or Subsidized Food
- Subsidised office lunches
Workation & Sabbatical
- 1-month sabbatical after 3 years
Bonuses & Incentives
- Referral Bonus
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of SumUp and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
SumUp
Industry
FinancialServices
Description
The company is a leading global fintech company committed to leveling the playing field for small businesses.
Not a perfect match?
- SumUp
Senior Online Marketing Manager (Brand Performance - Europe)(m/w/x)
Full-timeOn-siteSeniorBerlin - Almedia
Senior CRM Marketing Manager(m/w/x)
Full-timeOn-siteSeniorBerlin - iwoca
Senior Performance Marketer - Marketing(m/w/x)
Full-timeOn-siteSeniorBerlin, Frankfurt am Mainfrom 75,000 / year - SumUp
Chief of Staff(m/w/x)
Full-timeOn-siteSeniorBerlin - Sunday Natural
Head of Performance Marketing(m/w/x)
Full-timeOn-siteSeniorBerlin