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RERenesas Electronics

Senior Manager Marketing for Technology Ecosystem(m/w/x)

Düsseldorf
Full-timeWith Home OfficeSenior
AI/ML

Leading a team establishing a new developer platform for mass-market users, defining strategy and promotion for embedded semiconductor solutions. 5-7 years embedded systems and semiconductor marketing experience, plus prior mass-market developer platform experience required. Remote work option, hybrid model available.

Requirements

  • BSEE or equivalent
  • 5-7 years of embedded systems and semiconductor marketing experience
  • Basic understanding of key IoT technologies
  • Knowledge of MCUs and/or MPUs and development tools
  • Prior experience on mass-market developer platform
  • Prior experience managing programs in a cross-functional environment
  • Prior experience of leading projects with logical mindset
  • Exceptional communication skills
  • Strong drive and ownership to accomplish objectives
  • Task management skills aligning with team’s priorities
  • High willingness to challenge new initiatives
  • Ability to influence and convince internally and externally
  • Team player with a winning mindset
  • Communication skills with global team members
  • Listening to stakeholders’ thoughts deeply
  • Prioritizing regional BizDev teams’ opinions
  • Fair decision making for global market
  • Skills to review legal contracts for partner engagements
  • Fluency in English
  • Strong MS Office skills
  • Ability and willingness to travel

Tasks

  • Lead a team to establish a new developer platform for mass-market users
  • Define the mass-market strategy and promotion for the platform
  • Develop concepts to meet mass-market users' needs and enhance competitiveness
  • Set goals and deliverables for key milestones, including research and development phases
  • Manage the platform's implementation and development with internal and external engineering teams
  • Direct Application Engineering and stakeholders for customer journey evaluations
  • Execute the defined Life-Time Management and maintenance processes
  • Define business contribution metrics and prepare reports
  • Outline investment proposals and secure executive buy-in
  • Manage cross-functional collaboration among multiple stakeholders
  • Facilitate training for internal and external stakeholders
  • Collaborate with the Marcom team to define and execute digital campaigns and events
  • Work with global regional marketing teams to plan and execute Go-to-Market strategies

Work Experience

  • 5 - 7 years

Education

  • Bachelor's degree

Languages

  • EnglishBusiness Fluent

Tools & Technologies

  • IoT technologies
  • MCUs
  • MPUs

Benefits

Flexible Working

  • Flexible work environment
  • Remote work option
  • Hybrid work model

Other Benefits

  • Employee Resource Groups

Learning & Development

  • Collaboration and continuous learning
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Renesas Electronics and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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