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Senior Corporate Communications Manager, DACH & CEE(m/w/x)
Shaping regional communications strategy for unique stays and experiences, driving overtourism campaigns, engaging German journalists. 8+ years corporate and policy communications experience, with trust and crisis expertise, required. Regional scope across DACH & CEE, managing complex regulatory topics.
Requirements
- 8+ years corporate and policy communications
- Expertise in trust and crisis communications
- Management of external agency partners
- Navigation of complex regulatory environments
- Execution of real-time crisis plans
- Expert knowledge of German media
- Storytelling and multi-channel campaign experience
- Internal advisory on media coverage
- Articulation of complex policy topics
- Fluent English and business-level German
- Excellent writing and strategic messaging
- Strong verbal communication and interpersonal skills
- Proactive attitude and solutions-focused mindset
- Composure and awareness of geopolitics
- Reputation management and data-driven storytelling
Tasks
- Shape and execute the regional communications strategy
- Drive campaigns addressing overtourism and travel dispersal
- Position the company as a responsible community actor
- Manage the press office for complex regulatory topics
- Engage directly with German journalists and editors
- Build and leverage established media contacts
- Collaborate with cross-functional partners on community stories
- Lead agency partnerships and external communications suppliers
- Communicate commitments to community trust and responsible hosting
- Develop proactive strategies with policy and legal teams
- Handle reactive media enquiries on tight deadlines
- Create story pitches, press releases, and messaging materials
- Brief executives for interviews and public speaking engagements
- Monitor the news cycle for emerging threats and opportunities
Work Experience
- 8 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
- German – Business Fluent
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Senior Corporate Communications Manager, DACH & CEE(m/w/x)
Shaping regional communications strategy for unique stays and experiences, driving overtourism campaigns, engaging German journalists. 8+ years corporate and policy communications experience, with trust and crisis expertise, required. Regional scope across DACH & CEE, managing complex regulatory topics.
Requirements
- 8+ years corporate and policy communications
- Expertise in trust and crisis communications
- Management of external agency partners
- Navigation of complex regulatory environments
- Execution of real-time crisis plans
- Expert knowledge of German media
- Storytelling and multi-channel campaign experience
- Internal advisory on media coverage
- Articulation of complex policy topics
- Fluent English and business-level German
- Excellent writing and strategic messaging
- Strong verbal communication and interpersonal skills
- Proactive attitude and solutions-focused mindset
- Composure and awareness of geopolitics
- Reputation management and data-driven storytelling
Tasks
- Shape and execute the regional communications strategy
- Drive campaigns addressing overtourism and travel dispersal
- Position the company as a responsible community actor
- Manage the press office for complex regulatory topics
- Engage directly with German journalists and editors
- Build and leverage established media contacts
- Collaborate with cross-functional partners on community stories
- Lead agency partnerships and external communications suppliers
- Communicate commitments to community trust and responsible hosting
- Develop proactive strategies with policy and legal teams
- Handle reactive media enquiries on tight deadlines
- Create story pitches, press releases, and messaging materials
- Brief executives for interviews and public speaking engagements
- Monitor the news cycle for emerging threats and opportunities
Work Experience
- 8 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
- German – Business Fluent
About the Company
Airbnb
Industry
Hospitality
Description
The company connects hosts and guests, offering unique stays and experiences worldwide.
Not a perfect match?
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Full-timeOn-siteExperiencedBerlin