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Programmatic Performance Marketing Manager(m/w/x)
Programmatic display, native, GDN campaign management and optimization for used car sales. 3+ years’ experience in display advertising (GDN, Native, Programmatic), including retargeting, required. Dedicated education budget, brand discounts, used car offers.
Requirements
- 3+ years’ experience in display advertising (GDN, Native, Programmatic), including retargeting
- Strong analytical skills
- Experience with campaign reporting and optimization
- Creative flair
- Experience collaborating with designers or content creators
- Hands-on experience with A/B testing and performance analysis
- High organizational skills
- Detail-orientation
- Eagerness to learn and grow
- Fluency in English
- Fluency in another European language (German, Polish, French, Spanish, or Italian)
Tasks
- Set up, manage, and optimize programmatic display campaigns.
- Set up, manage, and optimize native platform campaigns.
- Set up, manage, and optimize GDN campaigns.
- Implement retargeting strategies for campaigns.
- Ideate and brief creative concepts.
- Collaborate with design to produce engaging ad assets.
- Conduct A/B tests.
- Analyze A/B test results for campaign improvement.
- Monitor and report on key campaign metrics.
- Provide actionable recommendations for optimization.
- Stay updated on display advertising trends, platforms, and best practices.
- Collaborate with teams on strategy and execution.
Work Experience
- 3 years
Education
- Vocational certificationOR
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- GDN
- Native
- Programmatic
- A/B testing
Benefits
Additional Allowances
- Dedicated education budget
Informal Culture
- International and diverse working environment
Corporate Discounts
- Brand discounts
Other Benefits
- Used car offers
Flexible Working
- Working from home options
- Flexible working hours
More Vacation Days
- 30 days of vacation
Mental Health Support
- Free Headspace access
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Programmatic Performance Marketing Manager(m/w/x)
Programmatic display, native, GDN campaign management and optimization for used car sales. 3+ years’ experience in display advertising (GDN, Native, Programmatic), including retargeting, required. Dedicated education budget, brand discounts, used car offers.
Requirements
- 3+ years’ experience in display advertising (GDN, Native, Programmatic), including retargeting
- Strong analytical skills
- Experience with campaign reporting and optimization
- Creative flair
- Experience collaborating with designers or content creators
- Hands-on experience with A/B testing and performance analysis
- High organizational skills
- Detail-orientation
- Eagerness to learn and grow
- Fluency in English
- Fluency in another European language (German, Polish, French, Spanish, or Italian)
Tasks
- Set up, manage, and optimize programmatic display campaigns.
- Set up, manage, and optimize native platform campaigns.
- Set up, manage, and optimize GDN campaigns.
- Implement retargeting strategies for campaigns.
- Ideate and brief creative concepts.
- Collaborate with design to produce engaging ad assets.
- Conduct A/B tests.
- Analyze A/B test results for campaign improvement.
- Monitor and report on key campaign metrics.
- Provide actionable recommendations for optimization.
- Stay updated on display advertising trends, platforms, and best practices.
- Collaborate with teams on strategy and execution.
Work Experience
- 3 years
Education
- Vocational certificationOR
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- GDN
- Native
- Programmatic
- A/B testing
Benefits
Additional Allowances
- Dedicated education budget
Informal Culture
- International and diverse working environment
Corporate Discounts
- Brand discounts
Other Benefits
- Used car offers
Flexible Working
- Working from home options
- Flexible working hours
More Vacation Days
- 30 days of vacation
Mental Health Support
- Free Headspace access
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
AUTO1 Group
Industry
Automotive
Description
AUTO1 Group ist Europas führende digitale Automobilplattform. Als dynamisches Tech-Unternehmen revolutionieren wir mit unseren Marken wirkaufendeinauto.de, AUTO1.com und Autohero die Automobilbranche.
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