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Programmatic Performance Marketing Manager(m/w/x)
Programmatic display, native, GDN campaign management and optimization for used car sales. 3+ years’ experience in display advertising (GDN, Native, Programmatic), including retargeting, required. Dedicated education budget, brand discounts, used car offers.
Requirements
- 3+ years’ experience in display advertising (GDN, Native, Programmatic), including retargeting
- Strong analytical skills
- Experience with campaign reporting and optimization
- Creative flair
- Experience collaborating with designers or content creators
- Hands-on experience with A/B testing and performance analysis
- High organizational skills
- Detail-orientation
- Eagerness to learn and grow
- Fluency in English
- Fluency in another European language (German, Polish, French, Spanish, or Italian)
Tasks
- Set up, manage, and optimize programmatic display campaigns.
- Set up, manage, and optimize native platform campaigns.
- Set up, manage, and optimize GDN campaigns.
- Implement retargeting strategies for campaigns.
- Ideate and brief creative concepts.
- Collaborate with design to produce engaging ad assets.
- Conduct A/B tests.
- Analyze A/B test results for campaign improvement.
- Monitor and report on key campaign metrics.
- Provide actionable recommendations for optimization.
- Stay updated on display advertising trends, platforms, and best practices.
- Collaborate with teams on strategy and execution.
Work Experience
- 3 years
Education
- Vocational certificationOR
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- GDN
- Native
- Programmatic
- A/B testing
Benefits
Additional Allowances
- Dedicated education budget
Informal Culture
- International and diverse working environment
Corporate Discounts
- Brand discounts
Other Benefits
- Used car offers
Flexible Working
- Working from home options
- Flexible working hours
More Vacation Days
- 30 days of vacation
Mental Health Support
- Free Headspace access
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Programmatic Performance Marketing Manager(m/w/x)
Programmatic display, native, GDN campaign management and optimization for used car sales. 3+ years’ experience in display advertising (GDN, Native, Programmatic), including retargeting, required. Dedicated education budget, brand discounts, used car offers.
Requirements
- 3+ years’ experience in display advertising (GDN, Native, Programmatic), including retargeting
- Strong analytical skills
- Experience with campaign reporting and optimization
- Creative flair
- Experience collaborating with designers or content creators
- Hands-on experience with A/B testing and performance analysis
- High organizational skills
- Detail-orientation
- Eagerness to learn and grow
- Fluency in English
- Fluency in another European language (German, Polish, French, Spanish, or Italian)
Tasks
- Set up, manage, and optimize programmatic display campaigns.
- Set up, manage, and optimize native platform campaigns.
- Set up, manage, and optimize GDN campaigns.
- Implement retargeting strategies for campaigns.
- Ideate and brief creative concepts.
- Collaborate with design to produce engaging ad assets.
- Conduct A/B tests.
- Analyze A/B test results for campaign improvement.
- Monitor and report on key campaign metrics.
- Provide actionable recommendations for optimization.
- Stay updated on display advertising trends, platforms, and best practices.
- Collaborate with teams on strategy and execution.
Work Experience
- 3 years
Education
- Vocational certificationOR
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- GDN
- Native
- Programmatic
- A/B testing
Benefits
Additional Allowances
- Dedicated education budget
Informal Culture
- International and diverse working environment
Corporate Discounts
- Brand discounts
Other Benefits
- Used car offers
Flexible Working
- Working from home options
- Flexible working hours
More Vacation Days
- 30 days of vacation
Mental Health Support
- Free Headspace access
About the Company
AUTO1 Group
Industry
Automotive
Description
AUTO1 Group ist Europas führende digitale Automobilplattform. Als dynamisches Tech-Unternehmen revolutionieren wir mit unseren Marken wirkaufendeinauto.de, AUTO1.com und Autohero die Automobilbranche.
Not a perfect match?
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