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DEDennemeyer Octimine GmbH

Product Marketing Manager(m/w/x)

München
Full-timeOn-siteExperienced
AI/ML

Positioning AI-powered patent search platforms and IP management SaaS. Product marketing experience with GTM strategy and metrics-driven launches required. Flexible hours, multicultural teams.

Requirements

  • Product Marketing experience with proven track record
  • Managing product launches and GTM strategies
  • Technical environment experience
  • Strong quantitative approach
  • Reliance on metrics and A/B testing
  • Validating positioning and campaign success
  • Self-starter with autonomy
  • Comfortable managing priorities and workflow
  • Managing multiple products without oversight
  • Adaptable style to different product needs
  • Leading charge for mature software
  • Testing innovative new platform
  • Managing partner relationships
  • Translating complex technical specs
  • Compelling narratives for customers
  • Empowering sales teams
  • Agile operator
  • High-level roadmap planning
  • Hands-on asset creation
  • Online and offline channels asset creation
  • B2B SaaS experience
  • Intellectual Property (IP) knowledge

Tasks

  • Translate customer insights into clear positioning
  • Develop effective go-to-market strategies
  • Collaborate with product teams (Simple IP, Octimine, Dennemeyer API)
  • Ensure impactful market communication with central marketing
  • Define value propositions
  • Develop targeted messaging
  • Drive launch and growth initiatives
  • Strengthen market presence
  • Align portfolio go-to-market execution with long-term vision
  • Develop and execute Octimine's Go-to-Market roadmap
  • Strengthen Octimine's strategic positioning
  • Manage launches for Octimine's new features
  • Support Simple IP's GTM roadmap
  • Quantitatively test product positioning for Simple IP
  • Validate product messaging for Simple IP
  • Lead API strategic marketing roadmap
  • Drive API growth through partner marketing
  • Manage joint PR for APIs
  • Manage API interviews
  • Manage co-branded API campaigns
  • Apply a data-first mindset to initiatives
  • Use A/B testing to validate positioning
  • Use market analytics to validate positioning
  • Use performance metrics to measure marketing success
  • Develop marketing collateral
  • Maintain marketing collateral
  • Create digital landing pages
  • Create sales decks
  • Create offline physical assets
  • Translate technical specs into value propositions
  • Act as liaison between PMs, Marketing, and Sales
  • Enable sales team with necessary tools
  • Communicate product vision to the market
  • Own the product marketing lifecycle
  • Manage your own workflow and priorities
  • Proactively identify necessary actions
  • Execute across multiple product lines
  • Iterate across multiple product lines
  • Optimize across multiple product lines

Work Experience

  • approx. 1 - 4 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishBusiness Fluent

Tools & Technologies

  • A/B testing

Benefits

Flexible Working

  • Flexible working hours

Informal Culture

  • Multicultural teams
  • Diverse working environment
  • Flat hierarchies

Purpose-Driven Work

  • Independent work

Startup Environment

  • Entrepreneurial approach
  • Short decision-making processes

Team Events

  • Team events

Mentorship & Coaching

  • Onboarding program

Learning & Development

  • Individual training
  • Development opportunities
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Dennemeyer Octimine GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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