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Product Marketing Manager(m/w/x)
Positioning AI-powered patent search platforms and IP management SaaS. Product marketing experience with GTM strategy and metrics-driven launches required. Flexible hours, multicultural teams.
Requirements
- Product Marketing experience with proven track record
- Managing product launches and GTM strategies
- Technical environment experience
- Strong quantitative approach
- Reliance on metrics and A/B testing
- Validating positioning and campaign success
- Self-starter with autonomy
- Comfortable managing priorities and workflow
- Managing multiple products without oversight
- Adaptable style to different product needs
- Leading charge for mature software
- Testing innovative new platform
- Managing partner relationships
- Translating complex technical specs
- Compelling narratives for customers
- Empowering sales teams
- Agile operator
- High-level roadmap planning
- Hands-on asset creation
- Online and offline channels asset creation
- B2B SaaS experience
- Intellectual Property (IP) knowledge
Tasks
- Translate customer insights into clear positioning
- Develop effective go-to-market strategies
- Collaborate with product teams (Simple IP, Octimine, Dennemeyer API)
- Ensure impactful market communication with central marketing
- Define value propositions
- Develop targeted messaging
- Drive launch and growth initiatives
- Strengthen market presence
- Align portfolio go-to-market execution with long-term vision
- Develop and execute Octimine's Go-to-Market roadmap
- Strengthen Octimine's strategic positioning
- Manage launches for Octimine's new features
- Support Simple IP's GTM roadmap
- Quantitatively test product positioning for Simple IP
- Validate product messaging for Simple IP
- Lead API strategic marketing roadmap
- Drive API growth through partner marketing
- Manage joint PR for APIs
- Manage API interviews
- Manage co-branded API campaigns
- Apply a data-first mindset to initiatives
- Use A/B testing to validate positioning
- Use market analytics to validate positioning
- Use performance metrics to measure marketing success
- Develop marketing collateral
- Maintain marketing collateral
- Create digital landing pages
- Create sales decks
- Create offline physical assets
- Translate technical specs into value propositions
- Act as liaison between PMs, Marketing, and Sales
- Enable sales team with necessary tools
- Communicate product vision to the market
- Own the product marketing lifecycle
- Manage your own workflow and priorities
- Proactively identify necessary actions
- Execute across multiple product lines
- Iterate across multiple product lines
- Optimize across multiple product lines
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- A/B testing
Benefits
Flexible Working
- Flexible working hours
Informal Culture
- Multicultural teams
- Diverse working environment
- Flat hierarchies
Purpose-Driven Work
- Independent work
Startup Environment
- Entrepreneurial approach
- Short decision-making processes
Team Events
- Team events
Mentorship & Coaching
- Onboarding program
Learning & Development
- Individual training
- Development opportunities
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- DE06 Dennemeyer Octimine GmbHFull-timeOn-siteSeniorMünchen
- Helsing
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Product Marketing Manager(m/w/x)
Positioning AI-powered patent search platforms and IP management SaaS. Product marketing experience with GTM strategy and metrics-driven launches required. Flexible hours, multicultural teams.
Requirements
- Product Marketing experience with proven track record
- Managing product launches and GTM strategies
- Technical environment experience
- Strong quantitative approach
- Reliance on metrics and A/B testing
- Validating positioning and campaign success
- Self-starter with autonomy
- Comfortable managing priorities and workflow
- Managing multiple products without oversight
- Adaptable style to different product needs
- Leading charge for mature software
- Testing innovative new platform
- Managing partner relationships
- Translating complex technical specs
- Compelling narratives for customers
- Empowering sales teams
- Agile operator
- High-level roadmap planning
- Hands-on asset creation
- Online and offline channels asset creation
- B2B SaaS experience
- Intellectual Property (IP) knowledge
Tasks
- Translate customer insights into clear positioning
- Develop effective go-to-market strategies
- Collaborate with product teams (Simple IP, Octimine, Dennemeyer API)
- Ensure impactful market communication with central marketing
- Define value propositions
- Develop targeted messaging
- Drive launch and growth initiatives
- Strengthen market presence
- Align portfolio go-to-market execution with long-term vision
- Develop and execute Octimine's Go-to-Market roadmap
- Strengthen Octimine's strategic positioning
- Manage launches for Octimine's new features
- Support Simple IP's GTM roadmap
- Quantitatively test product positioning for Simple IP
- Validate product messaging for Simple IP
- Lead API strategic marketing roadmap
- Drive API growth through partner marketing
- Manage joint PR for APIs
- Manage API interviews
- Manage co-branded API campaigns
- Apply a data-first mindset to initiatives
- Use A/B testing to validate positioning
- Use market analytics to validate positioning
- Use performance metrics to measure marketing success
- Develop marketing collateral
- Maintain marketing collateral
- Create digital landing pages
- Create sales decks
- Create offline physical assets
- Translate technical specs into value propositions
- Act as liaison between PMs, Marketing, and Sales
- Enable sales team with necessary tools
- Communicate product vision to the market
- Own the product marketing lifecycle
- Manage your own workflow and priorities
- Proactively identify necessary actions
- Execute across multiple product lines
- Iterate across multiple product lines
- Optimize across multiple product lines
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- A/B testing
Benefits
Flexible Working
- Flexible working hours
Informal Culture
- Multicultural teams
- Diverse working environment
- Flat hierarchies
Purpose-Driven Work
- Independent work
Startup Environment
- Entrepreneurial approach
- Short decision-making processes
Team Events
- Team events
Mentorship & Coaching
- Onboarding program
Learning & Development
- Individual training
- Development opportunities
About the Company
Dennemeyer Octimine GmbH
Industry
IT
Description
Dennemeyer X-Labs is the software arm of Dennemeyer, a global leader in IP services, developing AI-powered patent search platforms, IP management systems, and SaaS platforms.
Not a perfect match?
- DE06 Dennemeyer Octimine GmbH
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Full-timeOn-siteSeniorMünchen - Helsing
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Full-timeOn-siteManagementMünchen - Diligent Corporation
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Full-timeOn-siteExperiencedMünchenfrom 82,100 / year - SupplyOn AG
Product Marketing Expert - Supply Chain & Procurement(m/w/x)
Full-timeOn-siteSeniorMünchen