Nilfisk
Product Marketing Specialist(m/w/x)
Full-timeWith HomeofficeExperienced
Bellenberg
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HUHusqvarna Group
Product Marketeer - BU Battery & Electric(m/w/x)
Ulm
Full-timeWith Home OfficeExperienced
Nejo AI Summary
Developing value propositions for battery & electric motor-powered devices in gardening and forestry. Strong experience in consumer goods marketing or product communication required; passion for gardening/DIY a plus. Focus on global product launches for battery & electric devices.
Requirements
- Degree in marketing or similar discipline
- Strong experience in marketing or product communication in consumer goods industry
- Fluent language skills in German and English
- Ability to interpret consumer insights and define product value proposition
- Passion for hands-on product work and interest in gardening/DIY activities
- Customer thinking and ability to tailor product communication
- Ability to present and communicate complex topics simply
- High self-motivation, drive to succeed, and teamwork skills
- Excellent planning and multitasking skills
Tasks
- Define and develop value propositions for products
- Analyze consumer and market insights to shape messaging
- Understand consumer profiles and purchasing journeys
- Translate product concepts into clear messaging for target groups
- Create and approve Product Tool Kit assets following brand guidelines
- Gain product expertise through hands-on use
- Collaborate with Product Management, Brand & Marketing, and external agencies
- Research competitor products and messaging
- Support internal sell-in assets and present at events
- Collect feedback and insights from Brand and Marketing teams
- Ensure availability of relevant product marketing information
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degree
Languages
- German – Business Fluent
- English – Business Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Husqvarna Group and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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HUHusqvarna Group
Product Marketeer - BU Battery & Electric(m/w/x)
Ulm
Full-timeWith Home OfficeExperienced
Nejo AI Summary
Developing value propositions for battery & electric motor-powered devices in gardening and forestry. Strong experience in consumer goods marketing or product communication required; passion for gardening/DIY a plus. Focus on global product launches for battery & electric devices.
Requirements
- Degree in marketing or similar discipline
- Strong experience in marketing or product communication in consumer goods industry
- Fluent language skills in German and English
- Ability to interpret consumer insights and define product value proposition
- Passion for hands-on product work and interest in gardening/DIY activities
- Customer thinking and ability to tailor product communication
- Ability to present and communicate complex topics simply
- High self-motivation, drive to succeed, and teamwork skills
- Excellent planning and multitasking skills
Tasks
- Define and develop value propositions for products
- Analyze consumer and market insights to shape messaging
- Understand consumer profiles and purchasing journeys
- Translate product concepts into clear messaging for target groups
- Create and approve Product Tool Kit assets following brand guidelines
- Gain product expertise through hands-on use
- Collaborate with Product Management, Brand & Marketing, and external agencies
- Research competitor products and messaging
- Support internal sell-in assets and present at events
- Collect feedback and insights from Brand and Marketing teams
- Ensure availability of relevant product marketing information
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degree
Languages
- German – Business Fluent
- English – Business Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Husqvarna Group and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
Husqvarna Group
Industry
Manufacturing
Description
Das Unternehmen ist die weltweit größte Herstellerin für motorbetriebene Geräte in den Bereichen Forstwirtschaft, Landschaftspflege und Garten.
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