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1G1GLOBAL

Performance Marketing Specialist - B2B(m/w/x)

Berlin
Full-timeOn-siteExperienced

Optimizing Google and LinkedIn Ads for global B2B mobile connectivity solutions. 3+ years paid B2B campaign management experience required. Exposure to major transactions, company car for private use.

Requirements

  • 3+ years hands-on experience in Google Ads, LinkedIn Ads, and paid B2B campaign management
  • Strong knowledge of campaign tracking, attribution models, and conversion optimisation
  • Familiarity with GA4, Tag Manager, and marketing automation platforms
  • Understanding of Design, UI/UX best practices and their impact on lead generation
  • Analytical mindset with ability to interpret data and translate into actionable strategies
  • Strong written and verbal communication skills in English, ability to collaborate across teams and create compelling ad copies
  • Experience in B2B tech, telecom, or SaaS industries (plus)
  • Degree in Marketing, Business, or related field (plus, not mandatory)

Tasks

  • Plan paid media campaigns for B2B audiences
  • Execute paid media campaigns for B2B audiences
  • Optimize Google Ads campaigns
  • Optimize LinkedIn Ads campaigns
  • Manage campaign budgets
  • Forecast campaign performance
  • Conduct A/B testing on ad creatives
  • Conduct A/B testing on landing pages
  • Conduct A/B testing on targeting strategies
  • Collaborate on ad copy development
  • Collaborate on ad visual development
  • Optimize landing pages with UX/UI teams
  • Track campaign performance
  • Analyze campaign performance
  • Report on campaign performance
  • Provide actionable recommendations
  • Stay updated on digital marketing trends
  • Stay updated on platform changes
  • Stay updated on competitor activity

Work Experience

  • 3 years

Education

  • Bachelor's degree

Languages

  • EnglishBusiness Fluent

Tools & Technologies

  • Google Ads
  • LinkedIn Ads
  • GA4
  • Tag Manager

Benefits

Career Advancement

  • Growth opportunities

Other Benefits

  • Major transaction exposure

Informal Culture

  • Work with talented team
  • International experience
  • Open communication culture

Startup Environment

  • Dynamic work environment
  • Get things done attitude

Learning & Development

  • Professional development
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of 1GLOBAL and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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