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VI
ViiV Healthcare GmbH
2d ago

Peer to Peer Strategy Lead/ Kongressmanagement(m/w/x)

München
Full-timeOn-siteSenior
AI/ML

Description

You will drive the HIV strategy by leading congress management and P2P initiatives, using AI and data-driven insights to create impactful HCP journeys and improve patient outcomes.

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Requirements

  • Studium Betriebswirtschaft, Gesundheitsökonomie oder Naturwissenschaften
  • Erfahrung im Bereich HIV oder Specialty Care wünschenswert
  • Berufserfahrung Kongressorganisation, Produktmanagement oder Marketing
  • Sehr gute Deutsch- und Englischkenntnisse
  • Erfahrung in Marketing- und Kommunikationsstrategien
  • Analytisches Denken und kreative Umsetzungskompetenz

Education

Bachelor's degree

Work Experience

approx. 4 - 6 years

Tasks

  • Develop a national P2P and congress strategy
  • Focus on long-acting treatment growth and market share
  • Design and implement omnichannel HCP communication channels
  • Create promotional materials for the congress journey
  • Optimize activities based on measurable KPIs
  • Develop data-driven personalization solutions for HCPs
  • Utilize AI and modern tools for content creation
  • Analyze market research and performance data for insights
  • Coordinate congress activities with sales and medical teams
  • Collaborate with patient affairs and market access departments
  • Exchange best practices with global teams to adapt strategies
  • Lead the team with clear direction and positive energy

Languages

GermanBusiness Fluent

EnglishBusiness Fluent

Benefits

Corporate Discounts

  • Common benefits via GSK

Learning & Development

  • Professional development opportunities

Other Benefits

  • Process adjustments for applicants
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of ViiV Healthcare GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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