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ViiV Healthcare
2d ago

Peer to Peer Strategy Lead/ Kongressmanagement(m/w/x)

München
Full-timeOn-siteSenior
AI/ML

Description

You will drive growth by spearheading innovative congress strategies and omnichannel promotions. By leveraging AI and cross-functional insights, you'll create a meaningful impact for patients.

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Requirements

  • Studium Betriebswirtschaft, Gesundheitsökonomie oder Naturwissenschaften
  • Erfahrung im Bereich HIV oder Specialty Care wünschenswert
  • Berufserfahrung Kongressorganisation, Produktmanagement oder Marketing
  • Sehr gute Deutsch- und Englischkenntnisse
  • Erfahrung in Marketing- und Kommunikationsstrategien
  • Analytisches Denken und kreative Umsetzungskompetenz

Education

Bachelor's degree

Tasks

  • Develop a national P2P and congress strategy
  • Drive growth and market share for long-acting treatments
  • Design omnichannel communication channels and promotional materials
  • Optimize the congress journey based on measurable KPIs
  • Implement data-driven personalization solutions for healthcare professionals
  • Utilize AI and modern tools for content creation
  • Analyze market research and performance data for strategic optimization
  • Coordinate congress activities with sales, medical, and market access teams
  • Exchange best practices with global teams to adapt international strategies
  • Lead the team with clear direction and positive energy

Languages

GermanBusiness Fluent

EnglishBusiness Fluent

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