Carl Zeiss Meditec AG
Content Marketing Manager - Ophthalmology Products(m/w/x)
Full-timeOn-siteExperienced
Berlin
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CACarl Zeiss Meditec AG
Patient Marketing Manager(m/w/x)
Berlin
Full-timeOn-siteSenior
Nejo AI Summary
Marketing strategy for ZEISS EyeCare Network and global product launches in ophthalmology. Master's degree and substantial B2C/B2B healthcare marketing experience required. International collaboration with country marketing leads.
Requirements
- Master’s degree in Business Administration, Marketing, or related field
- Substantial experience as a marketing manager, brand manager, or consultant in healthcare sector
- Proven history of driving product launches and marketing initiatives for B2C and B2B sectors
- Hands-on experience in defining, planning, and executing project plans
- Solid foundation in campaign reporting and KPI development
- Strong interpersonal, intercultural, and international skills
- Openness to international travel (10-20%)
Tasks
- Define and implement a marketing strategy for the ZEISS EyeCare Network
- Collaborate with the Strategic Marketing lead and country marketing leads
- Develop integrated marketing plans for global product launches
- Present strategic initiatives to internal and external stakeholders
- Work with stakeholders to implement the growth strategy for the ZEISS EyeCare Network
Work Experience
- approx. 4 - 6 years
Education
- Master's degree
Languages
- English – Business Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Carl Zeiss Meditec AG and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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CACarl Zeiss Meditec AG
Patient Marketing Manager(m/w/x)
Berlin
Full-timeOn-siteSenior
Nejo AI Summary
Marketing strategy for ZEISS EyeCare Network and global product launches in ophthalmology. Master's degree and substantial B2C/B2B healthcare marketing experience required. International collaboration with country marketing leads.
Requirements
- Master’s degree in Business Administration, Marketing, or related field
- Substantial experience as a marketing manager, brand manager, or consultant in healthcare sector
- Proven history of driving product launches and marketing initiatives for B2C and B2B sectors
- Hands-on experience in defining, planning, and executing project plans
- Solid foundation in campaign reporting and KPI development
- Strong interpersonal, intercultural, and international skills
- Openness to international travel (10-20%)
Tasks
- Define and implement a marketing strategy for the ZEISS EyeCare Network
- Collaborate with the Strategic Marketing lead and country marketing leads
- Develop integrated marketing plans for global product launches
- Present strategic initiatives to internal and external stakeholders
- Work with stakeholders to implement the growth strategy for the ZEISS EyeCare Network
Work Experience
- approx. 4 - 6 years
Education
- Master's degree
Languages
- English – Business Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Carl Zeiss Meditec AG and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
Carl Zeiss Meditec AG
Industry
Healthcare
Description
The company has been driving progress in ophthalmology and microsurgery for over 100 years, improving patients' lives worldwide.
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