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GA
GARDENA GmbH
3d ago

Online Marketing Specialist(m/w/x)

Ulm
Full-timeWith Home OfficeExperienced

Description

You will shape the company's global digital presence by creating engaging website content and leading UX/UI initiatives to ensure a seamless, brand-compliant experience for every user.

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Requirements

  • Degree in marketing, communications, or comparable qualification
  • Several years of online marketing experience
  • Experience in CMS, analytics, and SEO/GEO
  • Experience managing international projects (preferred)
  • Enjoyment of international teamwork and challenges
  • Strong organizational, creative, and analytical skills
  • Excellent communication and presentation skills
  • Confident use of MS Office programs
  • Fluent English skills

Education

Bachelor's degree
OR
Vocational certification

Tasks

  • Develop innovative ideas for the gardena.com online presence
  • Translate global marketing strategies into actionable online activities
  • Create and implement engaging global website content
  • Measure the success of marketing campaigns and user engagement
  • Optimize website content for search and generative engines
  • Lead UX/UI initiatives to ensure brand compliance
  • Coordinate digital offerings with internal stakeholders and apps
  • Manage external creative service providers and agencies
  • Liaise between global marketing, product management, and eCommerce
  • Optimize the CMS with MarTech and IT partners

Tools & Technologies

CMSSEOGEOMS Office

Languages

EnglishBusiness Fluent

Find the original job posting in its most current version here. Nejo automatically captured this job from the website of GARDENA GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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