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MYMyneva Group

Marketing Campaign Manager(m/w/x)

Altomünster
Full-timeRemoteExperienced
AI/ML

Lead generation for CareMates, managing inbound campaigns via HubSpot for social sector software. Solid B2B marketing and HubSpot campaign management experience essential. Flexible working hours, hybrid work model.

Requirements

  • Several years of experience in digital B2B marketing, ideally in software or SaaS
  • Solid hands-on experience in campaign management and marketing automation with HubSpot
  • Data-driven thinking and understanding of performance metrics
  • Comfort with strategic planning and hands-on execution
  • Structured and self-driven work style
  • Strong sense for target audiences, content, and tone of voice in B2B
  • Confident communication in German and English
  • Several years of experience in digital B2B marketing, ideally in software or SaaS
  • Solid hands-on experience in campaign management and marketing automation with HubSpot
  • Data-driven thinking and understanding of performance metrics
  • Comfort with strategic planning and hands-on execution
  • Structured and self-driven work style
  • Strong sense for target audiences, content, and tone of voice in B2B
  • Confident communication in German and English

Tasks

  • Drive lead generation for CareMates
  • Manage inbound campaigns via HubSpot
  • Design and optimize marketing campaigns across the customer journey
  • Collaborate with Sales to ensure high-quality leads
  • Oversee CareMates' social media presence on LinkedIn
  • Generate content ideas and plan editorial schedules
  • Analyze social media performance
  • Plan and manage paid campaigns like LinkedIn Ads and Google Ads
  • Optimize campaigns using data-driven insights
  • Build and maintain partnerships with industry associations
  • Support joint marketing activities
  • Organize success stories and customer reference cases
  • Coordinate trade fair appearances, events, and webinars
  • Work within the myneva Group marketing setup
  • Leverage existing tools while addressing CareMates' needs
  • Analyze campaign performance data and create reports
  • Implement concrete optimization measures

Work Experience

  • approx. 1 - 4 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • GermanBusiness Fluent
  • EnglishBusiness Fluent

Tools & Technologies

  • HubSpot

Benefits

Flexible Working

  • Flexible working hours
  • Hybrid working model

Competitive Pay

  • Attractive remuneration models

Job Security

  • Permanent employment contract

Retirement Plans

  • Employer contribution to pension scheme

Corporate Discounts

  • Access to corporate benefits

Company Bike

  • JobRad leasing

Public Transport Subsidies

  • Fully financed Germany railway ticket
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Myneva Group and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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