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BO
Boehringer Ingelheim
27d ago

Manager Channels & Engagement(m/w/x)

Ingelheim am Rhein
Full-timeOn-siteExperienced

Description

In this role, you will shape the social media strategy by managing channels and enhancing user engagement. Your day-to-day responsibilities will involve collaborating with teams, creating impactful content, and responding to audience interactions to build a strong corporate brand.

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Requirements

  • Master’s degree in Communications, Journalism, Marketing, or related field
  • Several years of relevant experience in a communication environment
  • Excellent knowledge of digital platforms, including websites and social media
  • Experience in Community Management, Social Media Monitoring, and Paid Social Media Management
  • Proven ability to engage stakeholders effectively through digital channels
  • Innovative and creative mindset with strong problem-solving skills
  • Excellent command of English and basic knowledge of German

Education

Master's degree

Work Experience

approx. 1 - 4 years

Tasks

  • Develop and implement strategies for managing channels
  • Ensure timely and high-quality content publishing
  • Provide strategic guidance on social copywriting and campaign planning
  • Identify effective ways to reach target audiences
  • Drive enhancements in channel formats and visual presentation
  • Collaborate with corporate brand and communications teams
  • Align content with brand identity and audience needs
  • Implement audience engagement approaches across channels
  • Engage with social media followers through live interactions
  • Monitor and report on channel performance
  • Ensure timely responses to comments and questions
  • Support the development of multimedia content
  • Contribute to global engagement during communication issues
  • Safeguard corporate reputation during crisis events

Tools & Technologies

Sprinklr

Languages

EnglishBusiness Fluent

GermanBasic

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