IntegrityNext
Head of Strategic Marketing & Brand Strategy(m/w/x)
Full-timeWith HomeofficeSenior
München
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MEMediaMarktSaturn Retail Group
Manager Brand & Marketing Planning(m/w/x)
München, Ingolstadt
Full-timeWith Home OfficeExperienced
AI/ML
Nejo AI Summary
Global brand strategy and digital activation planning for omnichannel consumer electronics. Several years of global brand and digital planning experience required. Opportunity to shape platform's future, flexible hours, partial remote work.
Requirements
- Several years of experience in global brand and marketing planning
- Proven digital planning experience
- Excellent structuring and synthesis skills
- Ability to translate strategy into marketing and channel plans
- Convert consumer and market insights into activation strategies
- Ability to guide and challenge creative and media agencies
- Sharp business logic and financial mindset
- Solid understanding of media planning and measurement
- Digital channels and platforms understanding
- Hands-on and analytical approach
- Impact-driven with a can-do approach
- Excellent stakeholder management skills
- Ability to build consensus and manage conflicts
- Strong moderation and facilitation skills
- Structured project management skills
- Experience with project management tools
- End-to-end project ownership
- Cultural awareness
- Experience working in an international environment
- Trend sensitivity and openness to leverage AI
- Ability to shape future-leading approaches
- Fluent German (minimum C1)
- Fluent English (minimum C1)
Tasks
- Lead global Brand & Marketing strategy and guidelines
- Provide functional leadership to country Marketing directors and brand experts
- Translate consumer insights into effective activation plans
- Size and prioritize future growth audiences
- Define brand positioning in a digital environment
- Operate at the intersection of brand, media, creativity, and digital innovation
- Develop best-in-class briefs
- Orchestrate digital-first activations from planning to post-evaluation
- Own and evolve global brand and marketing planning
- Translate corporate strategy into clear, prioritized global and local plans
- Lead global planning cycles (annual, activity, scenario)
- Align global and local plans from objectives to channel-level execution
- Develop and enhance global measurement and KPI frameworks
- Monitor and report planning KPIs, budgets, and efficiency
- Monitor marketing and media trends, platforms, and technologies
- Transform insights into tangible pilots and actionable playbooks
- Act as key interface between global strategy, finance, markets, and execution teams
- Partner with brand experts across 11 countries
- Facilitate co-creation, constructive challenge, and alignment
- Lead workshops, trade-offs, and senior decision-making forums
- Lead cross-functional projects with defined milestones, stakeholders, and outcomes
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Benefits
Flexible Working
- Flexible working hours
- Partial remote work
- Mobile work (50/50)
Purpose-Driven Work
- Opportunity to shape future of platform
- Significant responsibility
Informal Culture
- International expert team
- Open corporate culture
- Teamwork
Other Benefits
- Attractive workplace in Munich
More Vacation Days
- 30 days vacation
Retirement Plans
- Company pension plan
Corporate Discounts
- Employee discount
Healthcare & Fitness
- Fitness collaborations
Learning & Development
- Training and education
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of MediaMarktSaturn Retail Group and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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MEMediaMarktSaturn Retail Group
Manager Brand & Marketing Planning(m/w/x)
München, Ingolstadt
Full-timeWith Home OfficeExperienced
AI/ML
Nejo AI Summary
Global brand strategy and digital activation planning for omnichannel consumer electronics. Several years of global brand and digital planning experience required. Opportunity to shape platform's future, flexible hours, partial remote work.
Requirements
- Several years of experience in global brand and marketing planning
- Proven digital planning experience
- Excellent structuring and synthesis skills
- Ability to translate strategy into marketing and channel plans
- Convert consumer and market insights into activation strategies
- Ability to guide and challenge creative and media agencies
- Sharp business logic and financial mindset
- Solid understanding of media planning and measurement
- Digital channels and platforms understanding
- Hands-on and analytical approach
- Impact-driven with a can-do approach
- Excellent stakeholder management skills
- Ability to build consensus and manage conflicts
- Strong moderation and facilitation skills
- Structured project management skills
- Experience with project management tools
- End-to-end project ownership
- Cultural awareness
- Experience working in an international environment
- Trend sensitivity and openness to leverage AI
- Ability to shape future-leading approaches
- Fluent German (minimum C1)
- Fluent English (minimum C1)
Tasks
- Lead global Brand & Marketing strategy and guidelines
- Provide functional leadership to country Marketing directors and brand experts
- Translate consumer insights into effective activation plans
- Size and prioritize future growth audiences
- Define brand positioning in a digital environment
- Operate at the intersection of brand, media, creativity, and digital innovation
- Develop best-in-class briefs
- Orchestrate digital-first activations from planning to post-evaluation
- Own and evolve global brand and marketing planning
- Translate corporate strategy into clear, prioritized global and local plans
- Lead global planning cycles (annual, activity, scenario)
- Align global and local plans from objectives to channel-level execution
- Develop and enhance global measurement and KPI frameworks
- Monitor and report planning KPIs, budgets, and efficiency
- Monitor marketing and media trends, platforms, and technologies
- Transform insights into tangible pilots and actionable playbooks
- Act as key interface between global strategy, finance, markets, and execution teams
- Partner with brand experts across 11 countries
- Facilitate co-creation, constructive challenge, and alignment
- Lead workshops, trade-offs, and senior decision-making forums
- Lead cross-functional projects with defined milestones, stakeholders, and outcomes
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Benefits
Flexible Working
- Flexible working hours
- Partial remote work
- Mobile work (50/50)
Purpose-Driven Work
- Opportunity to shape future of platform
- Significant responsibility
Informal Culture
- International expert team
- Open corporate culture
- Teamwork
Other Benefits
- Attractive workplace in Munich
More Vacation Days
- 30 days vacation
Retirement Plans
- Company pension plan
Corporate Discounts
- Employee discount
Healthcare & Fitness
- Fitness collaborations
Learning & Development
- Training and education
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of MediaMarktSaturn Retail Group and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
MediaMarktSaturn Retail Group
Industry
Retail
Description
MediaMarkt ist der ungeschlagene Marktführer im Consumer Electronics Markt in Österreich mit über 50 Standorten und einem Onlineshop.
Not a perfect match?
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