PA Solutions
Marketing Manager(m/w/x)
Full-timeOn-siteSenior
Berlin, Wien, Hamburg, Frankfurt am Main, Leipzig, Dresden, Hannover, Bratislava, Münster, Linz
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Marketing strategy and brand positioning for a network of higher education institutions with 10,000+ students. 9 years marketing experience with 5 years in leadership required, educational sector experience preferred. 30 days vacation, health budget for well-being.
Requirements
- Minimum 9 years in marketing roles
- At least 5 years in leadership position
- Preferably within educational sector
- Broad marketing expertise across core functions
- Master's degree in Marketing or Business Administration
- In-depth understanding of educational landscape
- Strong knowledge of digital marketing tools
- Experienced in setting up business KPIs
- Proven experience in managing and mentoring teams
- Ability to analyse complex data
- Fluency in English is essential
- Proficiency in German and/or Spanish is a plus
Tasks
- Develop and execute marketing strategies across institutions.
- Define brand positioning and market entry strategies.
- Conduct competitive landscape analysis for product offerings.
- Oversee lead generation and marketing channels.
- Ensure collaboration between marketing and performance teams.
- Lead a global team of marketing professionals.
- Inspire a high-performance team culture focused on accountability.
- Act as key marketing contact for various departments.
- Represent marketing in board meetings and leadership events.
- Manage internal service providers for campaign execution.
- Own and monitor the full marketing budget.
- Ensure effective budget use aligned with growth objectives.
- Track and report on core marketing KPIs.
Work Experience
- 9 years
Education
- Master's degree
Languages
- English – Business Fluent
- German – Basic
- Spanish – Basic
Tools & Technologies
- PPC
- SEO
- Google Analytics
- CRM systems
- CMS
Benefits
Informal Culture
- Dynamic international work environment
More Vacation Days
- 30 days of vacation
Healthcare & Fitness
- Health budget for well-being
Learning & Development
- Online language courses available
Team Events
- Numerous campus events
Startup Environment
- Opportunity for new ideas
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of GUS Germany and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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Marketing strategy and brand positioning for a network of higher education institutions with 10,000+ students. 9 years marketing experience with 5 years in leadership required, educational sector experience preferred. 30 days vacation, health budget for well-being.
Requirements
- Minimum 9 years in marketing roles
- At least 5 years in leadership position
- Preferably within educational sector
- Broad marketing expertise across core functions
- Master's degree in Marketing or Business Administration
- In-depth understanding of educational landscape
- Strong knowledge of digital marketing tools
- Experienced in setting up business KPIs
- Proven experience in managing and mentoring teams
- Ability to analyse complex data
- Fluency in English is essential
- Proficiency in German and/or Spanish is a plus
Tasks
- Develop and execute marketing strategies across institutions.
- Define brand positioning and market entry strategies.
- Conduct competitive landscape analysis for product offerings.
- Oversee lead generation and marketing channels.
- Ensure collaboration between marketing and performance teams.
- Lead a global team of marketing professionals.
- Inspire a high-performance team culture focused on accountability.
- Act as key marketing contact for various departments.
- Represent marketing in board meetings and leadership events.
- Manage internal service providers for campaign execution.
- Own and monitor the full marketing budget.
- Ensure effective budget use aligned with growth objectives.
- Track and report on core marketing KPIs.
Work Experience
- 9 years
Education
- Master's degree
Languages
- English – Business Fluent
- German – Basic
- Spanish – Basic
Tools & Technologies
- PPC
- SEO
- Google Analytics
- CRM systems
- CMS
Benefits
Informal Culture
- Dynamic international work environment
More Vacation Days
- 30 days of vacation
Healthcare & Fitness
- Health budget for well-being
Learning & Development
- Online language courses available
Team Events
- Numerous campus events
Startup Environment
- Opportunity for new ideas
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of GUS Germany and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
GUS Germany
Industry
Education
Description
The company is an innovative network of higher education institutions committed to empowering students with essential knowledge and skills.
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