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Brand Marketing Manager(m/w/x)
Description
You will shape the company's global presence by defining brand strategy and executing data-driven campaigns that resonate with both B2B and B2C audiences across diverse international markets.
Let AI find the perfect jobs for you!
Upload your CV and Nejo AI will find matching job offers for you.
Requirements
- •Degree in Marketing, Business, or related field
- •Experience as Brand manager or similar role
- •Project management skills in B2C/B2B marketing
- •Analytical and problem-solving skills
- •Excellent written and verbal communication skills
- •Structured and organized work style
- •Ability to think outside the box
- •Teamwork and cross-departmental collaboration skills
- •Full proficiency in English
Education
Work Experience
approx. 4 - 6 years
Tasks
- •Monitor marketing trends and best practices
- •Apply trend insights to campaign development
- •Review campaign performance to support data-driven decisions
- •Define brand strategy, tone, and messaging
- •Activate brand strategies through international market campaigns
- •Tailor marketing strategies to local market dynamics
- •Increase brand awareness for B2C and B2B audiences
- •Drive strategic projects with internal and external stakeholders
- •Coordinate with external agencies and partners
Languages
English – Business Fluent
- Carl Zeiss AGFull-timeOn-siteExperiencedOberkochen
- Carl Zeiss Vision International GmbH
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Brand Marketing Manager(m/w/x)
The AI Job Search Engine
Description
You will shape the company's global presence by defining brand strategy and executing data-driven campaigns that resonate with both B2B and B2C audiences across diverse international markets.
Let AI find the perfect jobs for you!
Upload your CV and Nejo AI will find matching job offers for you.
Requirements
- •Degree in Marketing, Business, or related field
- •Experience as Brand manager or similar role
- •Project management skills in B2C/B2B marketing
- •Analytical and problem-solving skills
- •Excellent written and verbal communication skills
- •Structured and organized work style
- •Ability to think outside the box
- •Teamwork and cross-departmental collaboration skills
- •Full proficiency in English
Education
Work Experience
approx. 4 - 6 years
Tasks
- •Monitor marketing trends and best practices
- •Apply trend insights to campaign development
- •Review campaign performance to support data-driven decisions
- •Define brand strategy, tone, and messaging
- •Activate brand strategies through international market campaigns
- •Tailor marketing strategies to local market dynamics
- •Increase brand awareness for B2C and B2B audiences
- •Drive strategic projects with internal and external stakeholders
- •Coordinate with external agencies and partners
Languages
English – Business Fluent
About the Company
ZEISS Vision Care
Industry
Manufacturing
Description
Das Unternehmen ist ein führender Anbieter von Brillengläsern und innovativen Sehlösungen, der sich auf die kontinuierliche Verbesserung der Sehqualität seiner Kunden konzentriert.
- Carl Zeiss AG
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