Customlytics GmbH
Senior Mobile CRM Manager(m/w/x)
Full-timeWith HomeofficeSenior
Berlin
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RERedcare Pharmacy
App CRM Manager(m/w/x)
Berlin
Full-timeWith Home OfficeExperienced
Nejo AI Summary
Building data-driven mobile CRM setup and designing push/in-app strategies for an e-pharmacy app. Strong experience with push/in-app platforms (e.g., CleverTap, Braze) required. Flexible EU work location, €100/month kindergarten grant.
Requirements
- Several years of hands-on experience in app CRM (ideally e-commerce, digital, or agency environment)
- Strong experience with push/in-app platforms (e.g., CleverTap, Leanplum, Braze, Airship, Batch)
- Strong technical understanding of mobile apps (event tracking, user properties, consent management, data flows)
- Comfort acting as technical advisor/sparring partner for product, engineering, marketing
- Solid analytical skills with KPIs, dashboards, reports (SQL, GA4/Firebase, Fullstory, Looker experience a plus)
- Structured, proactive, clear communication, good stakeholder management skills
- Fluent in English, at least B1 level German
Tasks
- Enable teams to run high-quality campaigns.
- Execute complex, technical, or cross-market use cases.
- Build a scalable, reliable, and data-driven mobile CRM setup.
- Improve app engagement and retention.
- Design push and in-app communication strategies.
- Own the app CRM tool and its roadmap.
- Coordinate with Marketing, Product, Engineering, Data, and partners.
- Collaborate on mobile CRM data, consent, and integrations.
- Develop and test app retention strategies and promotions.
- Define standards, best practices, templates, and documentation.
- Own reporting and KPI frameworks.
- Support teams with insights and optimization recommendations.
- Monitor mobile CRM and app engagement trends.
- Translate trends into actionable improvements.
Work Experience
- approx. 1 - 4 years
Education
- Vocational certificationOR
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
- German – Basic
Tools & Technologies
- CleverTap
- Leanplum
- Braze
- Airship
- Batch
- SQL
- GA4
- Firebase
- Fullstory
- Looker
Benefits
Flexible Working
- Flexible work location (up to 20 days/year in EU)
Team Events
- Team events
- Company parties
Childcare
- Kindergarten grant (€100/month)
Mental Health Support
- Anonymous mental health support
Mentorship & Coaching
- Personal and career development
Learning & Development
- Internal & external training
Public Transport Subsidies
- Fully costed Deutschland Ticket
Healthcare & Fitness
- Urban Sports Club membership (M package)
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Redcare Pharmacy and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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RERedcare Pharmacy
App CRM Manager(m/w/x)
Berlin
Full-timeWith Home OfficeExperienced
Nejo AI Summary
Building data-driven mobile CRM setup and designing push/in-app strategies for an e-pharmacy app. Strong experience with push/in-app platforms (e.g., CleverTap, Braze) required. Flexible EU work location, €100/month kindergarten grant.
Requirements
- Several years of hands-on experience in app CRM (ideally e-commerce, digital, or agency environment)
- Strong experience with push/in-app platforms (e.g., CleverTap, Leanplum, Braze, Airship, Batch)
- Strong technical understanding of mobile apps (event tracking, user properties, consent management, data flows)
- Comfort acting as technical advisor/sparring partner for product, engineering, marketing
- Solid analytical skills with KPIs, dashboards, reports (SQL, GA4/Firebase, Fullstory, Looker experience a plus)
- Structured, proactive, clear communication, good stakeholder management skills
- Fluent in English, at least B1 level German
Tasks
- Enable teams to run high-quality campaigns.
- Execute complex, technical, or cross-market use cases.
- Build a scalable, reliable, and data-driven mobile CRM setup.
- Improve app engagement and retention.
- Design push and in-app communication strategies.
- Own the app CRM tool and its roadmap.
- Coordinate with Marketing, Product, Engineering, Data, and partners.
- Collaborate on mobile CRM data, consent, and integrations.
- Develop and test app retention strategies and promotions.
- Define standards, best practices, templates, and documentation.
- Own reporting and KPI frameworks.
- Support teams with insights and optimization recommendations.
- Monitor mobile CRM and app engagement trends.
- Translate trends into actionable improvements.
Work Experience
- approx. 1 - 4 years
Education
- Vocational certificationOR
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
- German – Basic
Tools & Technologies
- CleverTap
- Leanplum
- Braze
- Airship
- Batch
- SQL
- GA4
- Firebase
- Fullstory
- Looker
Benefits
Flexible Working
- Flexible work location (up to 20 days/year in EU)
Team Events
- Team events
- Company parties
Childcare
- Kindergarten grant (€100/month)
Mental Health Support
- Anonymous mental health support
Mentorship & Coaching
- Personal and career development
Learning & Development
- Internal & external training
Public Transport Subsidies
- Fully costed Deutschland Ticket
Healthcare & Fitness
- Urban Sports Club membership (M package)
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Redcare Pharmacy and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
Redcare Pharmacy
Industry
Healthcare
Description
Redcare Pharmacy is Europe’s No.1 e-pharmacy, focused on creating a healthy, collaborative work environment and innovative healthcare solutions.
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