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NIKE Retail Germany
24d ago

Specialist II, Brand Marketing, Football, Germany & Nordics(m/w/x)

Berlin
Full-timeOn-siteJunior

Description

In this role, you will play a vital part in executing brand campaigns that resonate with the passionate football community in Germany. Your day-to-day responsibilities will involve tailoring global strategies to local audiences, ensuring every initiative reflects the voice of the consumer.

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Requirements

  • •Experience in brand marketing, campaign management, or content management
  • •Experience in football marketing or content roles
  • •Knowledge of streetwear, lifestyle, and sportswear culture in Germany
  • •Experience working with creators, influencers, and youth-focused digital platforms
  • •Familiarity with the football retail environment in Germany
  • •First experience in leading projects and aligning teams
  • •Personal connection to football culture as an active or former amateur player
  • •Flexible, proactive mindset and comfort in fast-moving environments

Tasks

  • •Support execution of cross-functional brand campaigns
  • •Tailor global campaigns for local impact
  • •Connect plans with local consumers
  • •Assist in planning and executing seasonal brand campaigns
  • •Bring energy and precision to product launches
  • •Engage with cultural moments and grassroots initiatives
  • •Provide football-related consumer insights
  • •Monitor social moments and trends in football culture
  • •Align Nike’s global football strategy with local audiences
  • •Manage cross-functional alignment and foster key partnerships

Languages

English – Business Fluent

Find the original job posting in its most current version here. Nejo automatically captured this job from the website of NIKE Retail Germany and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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