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BRBritish American Tobacco

Social Media Specialist(m/w/x)

Lausanne
Full-timeOn-siteExperienced

Managing social media for a global multi-category consumer goods company. Experience with influencer campaigns and event coverage required. Annual performance bonus, diverse health plans, and transportation support.

Requirements

  • 2 years of experience in social media management or related field
  • Experience working with influencers and executing campaigns
  • Supporting or covering events for digital channels
  • Strong understanding of major social media platforms and trends
  • Good eye for aesthetics and brand storytelling
  • Ability to work in fast-paced environment
  • Ability to manage multiple priorities
  • Strong organization skills
  • Analytical mindset
  • Ability to interpret performance data
  • Comfortable being on-site at events
  • Working flexible hours when needed
  • Creative team player
  • Collaborative mindset

Tasks

  • Manage daily social media activities
  • Ensure consistent tone, visual identity, and messaging
  • Monitor trends and suggest content opportunities
  • Support content creation with agencies
  • Collaborate with internal and external partners
  • Optimize content based on performance insights
  • Identify and manage influencer relationships
  • Coordinate influencer campaigns from briefing to execution
  • Track influencer campaign performance
  • Support contract management and campaign logistics
  • Attend brand events and launches
  • Capture real-time content during events
  • Coordinate with event teams for digital visibility
  • Manage post-event content rollout
  • Translate offline campaigns to digital content
  • Integrate physical experiences with online storytelling
  • Support campaign amplification across channels
  • Monitor social media KPIs
  • Prepare regular performance reports
  • Stay updated with platform changes and industry benchmarks

Work Experience

  • 2 years

Education

  • High school diploma

Languages

  • GermanNative
  • FrenchNative
  • EnglishFluent

Tools & Technologies

  • Instagram
  • Hootsuite

Benefits

Bonuses & Incentives

  • Annual performance bonus

Healthcare & Fitness

  • Diverse health plans

Family Support

  • Work-life balance initiatives

Parking & Commuter Benefits

  • Transportation support

More Vacation Days

  • Flexible holiday plan

Career Advancement

  • Internal advancement opportunities

Learning & Development

  • Online learning platforms
  • Personalized growth programs

Other Benefits

  • Support for recruitment process adjustments
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