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SMSMG Swiss Marketplace Group

Senior Performance Marketing Manager(m/w/x)

Zürich
Full-timeWith Home OfficeSenior

Managing and scaling Google Ads campaigns across multiple brands for a European digital company. Native German and fluent English required. 6 weeks holidays, flexitime, and 18 weeks maternity leave.

Requirements

  • Native German speaker
  • Fluent English
  • Digital performance marketing expertise
  • Paid Search (SEA) expertise
  • Managing and scaling Google Ads campaigns
  • Cross-channel strategies understanding
  • Bridge between technical and marketing teams
  • Translating business needs into implementations
  • Google Marketing Platform tools experience
  • Analytical and technical skillset
  • GA4 experience
  • Looker Studio experience
  • Google Sheets experience
  • Google Tag Manager experience
  • Feed management experience
  • Google Shopping experience
  • Leveraging product data as performance driver
  • Operational and project management skills
  • Coordinating workflows
  • Prioritising tasks
  • Ensuring delivery across multiple stakeholders
  • Excellent communication abilities
  • Stakeholder management abilities
  • Challenging business units on strategic decisions
  • Influencing business units on strategic decisions
  • Consulting business units on strategic decisions
  • Proactive problem-solver
  • Structured problem-solver
  • High level of ownership
  • Attention to detail
  • Managing multiple priorities
  • Bachelor’s degree in Business, Marketing, or Technology
  • Equivalent practical experience

Tasks

  • Lead planning, execution, and optimization of SEA activities
  • Ensure scalable and sustainable growth across multiple brands
  • Own Google Ads best practices and expertise
  • Support other performance marketing channels as needed
  • Advise Business Units on performance marketing best practices
  • Develop conversion strategies and campaign structures
  • Provide actionable recommendations and growth opportunities
  • Manage operational workflow across Business Units
  • Prioritize and assign tasks to ensure timely delivery
  • Coordinate data-related initiatives with Data teams
  • Drive performance through data-driven and experimental approaches
  • Establish and scale structured testing frameworks
  • Identify optimization opportunities and improve incrementality
  • Unlock new growth levers
  • Challenge existing approaches and processes
  • Proactively identify opportunities to optimize workflows

Work Experience

  • 9 years

Education

  • Bachelor's degree

Languages

  • GermanNative
  • EnglishBusiness Fluent

Tools & Technologies

  • Google Ads
  • Google Marketing Platform
  • SA360
  • DV360
  • CM360
  • GA4
  • Looker Studio
  • Google Sheets
  • Google Tag Manager
  • Google Shopping

Benefits

Flexible Working

  • Flexitime

More Vacation Days

  • 6 weeks of holidays per year
  • Option to buy 10 extra holidays

Generous Parental Leave

  • 18 weeks maternity leave
  • 6 weeks paternity/adoption leave

Public Transport Subsidies

  • SBB Half-Fare Card

Parking & Commuter Benefits

  • First-class travel between offices

Competitive Pay

  • Gender-neutral pay

Career Advancement

  • Transparent career paths

Modern Equipment

  • Choice of Mac or Windows laptop
  • Choice of iPhone, Samsung, or Pixel mobile
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of SMG Swiss Marketplace Group and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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