Coty Inc.
Social DTC & Customer Activation Manager(m/w/x)
Full-timeWith HomeofficeExperienced
Darmstadt
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COCoty Inc.
Senior Digital Media Manager(m/w/x)
Darmstadt
Full-timeWith Home OfficeSenior
Nejo AI Summary
Designing full-funnel digital media campaigns and audience strategies using 1st, 2nd, and 3rd party data for a global cosmetics leader. 6+ years of digital media experience required. Up to 50% home working, trust-based hours.
Requirements
- Bachelor’s or Master’s degree in Marketing, Media, Digital Communication, or related field
- 6+ years of experience in digital media (agency, digital, or FMCG environment)
- Proven track record driving campaign performance
- Strong analytical capabilities, KPI frameworks, and data-driven decision-making
- Hands-on experience with key digital media platforms and AdTech/MarTech ecosystems
- Deep expertise in programmatic buying, audience segmentation, A/B testing, DCO, and attribution models
- Solid understanding of integrated media ecosystems (Retail Media, Social Media, Content Marketing)
- Results-driven and highly organized self-starter
- Strong communication skills, attention to detail
- Ability to operate effectively in fast-paced, ambiguous environments
- Very good German skills, written and spoken
- Very good English skills, written and spoken
Tasks
- Define strategic and technical campaign framework
- Align communication objectives with full-funnel KPIs
- Leverage 1st, 2nd, and 3rd party data for audience strategies
- Design POE-based consumer journeys and activation plans
- Ensure robust tagging and tracking readiness
- Execute and optimize campaigns in real-time
- Monitor campaign delivery across key levers
- Apply advanced optimization techniques
- Ensure efficient budget allocation and KPI delivery
- Drive performance evaluation and learning agendas
- Conduct deep-dive performance analysis
- Translate insights into actionable recommendations
- Inform future media planning and test-and-learn agendas
Work Experience
- 6 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- Google Marketing Platform
- Google Ads
- Google Analytics
- AdTech
- MarTech
Benefits
Flexible Working
- Up to 50% home working
- Trust-based working hours
- Flexible working arrangements
Informal Culture
- Positive working atmosphere
- Collaboration
- International corporate setting
- Flat hierarchies
Other Benefits
- Diversity
- Enjoyment
Diverse Work
- Exciting projects
Modern Office
- Modern working environment
Parking & Commuter Benefits
- Free on-site parking
- Excellent public transport connections
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Coty Inc. and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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COCoty Inc.
Senior Digital Media Manager(m/w/x)
Darmstadt
Full-timeWith Home OfficeSenior
Nejo AI Summary
Designing full-funnel digital media campaigns and audience strategies using 1st, 2nd, and 3rd party data for a global cosmetics leader. 6+ years of digital media experience required. Up to 50% home working, trust-based hours.
Requirements
- Bachelor’s or Master’s degree in Marketing, Media, Digital Communication, or related field
- 6+ years of experience in digital media (agency, digital, or FMCG environment)
- Proven track record driving campaign performance
- Strong analytical capabilities, KPI frameworks, and data-driven decision-making
- Hands-on experience with key digital media platforms and AdTech/MarTech ecosystems
- Deep expertise in programmatic buying, audience segmentation, A/B testing, DCO, and attribution models
- Solid understanding of integrated media ecosystems (Retail Media, Social Media, Content Marketing)
- Results-driven and highly organized self-starter
- Strong communication skills, attention to detail
- Ability to operate effectively in fast-paced, ambiguous environments
- Very good German skills, written and spoken
- Very good English skills, written and spoken
Tasks
- Define strategic and technical campaign framework
- Align communication objectives with full-funnel KPIs
- Leverage 1st, 2nd, and 3rd party data for audience strategies
- Design POE-based consumer journeys and activation plans
- Ensure robust tagging and tracking readiness
- Execute and optimize campaigns in real-time
- Monitor campaign delivery across key levers
- Apply advanced optimization techniques
- Ensure efficient budget allocation and KPI delivery
- Drive performance evaluation and learning agendas
- Conduct deep-dive performance analysis
- Translate insights into actionable recommendations
- Inform future media planning and test-and-learn agendas
Work Experience
- 6 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- Google Marketing Platform
- Google Ads
- Google Analytics
- AdTech
- MarTech
Benefits
Flexible Working
- Up to 50% home working
- Trust-based working hours
- Flexible working arrangements
Informal Culture
- Positive working atmosphere
- Collaboration
- International corporate setting
- Flat hierarchies
Other Benefits
- Diversity
- Enjoyment
Diverse Work
- Exciting projects
Modern Office
- Modern working environment
Parking & Commuter Benefits
- Free on-site parking
- Excellent public transport connections
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Coty Inc. and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
Coty Inc.
Industry
Manufacturing
Description
Das Unternehmen ist ein weltweit führendes Kosmetikunternehmen und Marktführer bei Parfüms sowie Nummer 3 bei dekorativer Kosmetik.
Not a perfect match?
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