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AIAirbnb

Senior Consumer Communications Manager(m/w/x)

Berlin
from 84,000 - 105,000 / year
Full-timeOn-siteSenior

Global consumer campaign delivery for unique stays and experiences. 10+ years comms experience in tech, travel, or entertainment sectors required. Bonus and employee travel credits.

Requirements

  • 10+ years comprehensive communications experience
  • Experience in PR agency or in-house communications
  • Experience in entertainment, tech, or travel sectors
  • Bachelor’s Degree
  • Excellent writing and verbal communication skills
  • Developing and executing creative consumer communications initiatives
  • Generating positive earned media coverage
  • Strong awareness of pop culture
  • Crafting ideas for editorial media coverage
  • Tailoring communications to diverse audiences
  • Creating strong editorial plans
  • Originating, project managing, and delivering press projects
  • Managing research/data-driven stories and campaigns
  • Managing press events, press trips, and celebrity/influencer engagements
  • Collaborating with multi-functional teams
  • Leading meetings with external partners
  • Leading meetings with senior stakeholders
  • Leading meetings with media contacts
  • Experience working with celebrities
  • Passion for Airbnb and company mission
  • Proficiency in agency management
  • Budget and impact analysis
  • Comfortable working in fast-paced environment
  • Adapting flexibly to change

Tasks

  • Deliver large-scale consumer-facing campaigns
  • Ensure regular press-office drumbeat of stories
  • Drive awareness and consideration of Airbnb
  • Collaborate with cross-functional partners
  • Support company’s reputation with diverse audiences
  • Develop and execute consumer communications initiatives
  • Translate global communications priorities locally
  • Identify proactive press opportunities
  • Drive national and global announcements
  • Develop campaigns resonating with German audiences
  • Engage key partners, celebrities, and influencers
  • Handle incoming media inquiries
  • Leverage data, industry research, and host/guest stories
  • Collaborate with local, regional, and global teams
  • Ensure coordinated and strategic communications
  • Liaise with host and guest community for media
  • Develop written materials (press releases, blog posts, etc.)
  • Manage relationships with key reporters and influencers
  • Help manage local agency
  • Ensure key processes are adhered to
  • Manage campaign project management
  • Report coverage and manage press office calendar
  • Localize key global press materials

Work Experience

  • 10 years

Education

  • Bachelor's degree

Languages

  • GermanNative
  • EnglishFluent

Benefits

Bonuses & Incentives

  • Bonus

Additional Allowances

  • Employee Travel Credits
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Airbnb and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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