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Principal Product Manager Marketing Automation(m/w/x)
Shaping product strategy for daily sales campaigns at an online fashion club. Technical fluency in APIs and data models required. Employee shares program, 40% off fashion products, 2 paid volunteering days.
Requirements
- Entrepreneurial problem-solving skills
- Expertise in marketing automation
- Strong analytical and communication skills
- Technical fluency in APIs and data models
- Over 7 years of product management experience
Tasks
- Co-author and execute product strategy
- Propose innovative automation strategies
- Analyze qualitative and quantitative data
- Establish clear KPIs such as CTR, CPA, and ROI
- Foster a culture of A/B testing and iterative improvements
- Prioritize features in the product backlog
- Ensure technical requirements for scalable marketing integrations
- Coordinate with marketing, design, and data science teams
- Deliver seamless multi-channel campaigns
- Update stakeholders on progress and outcomes
- Leverage AI/ML for hyper-personalized messaging
- Implement dynamic segmentation and automated page optimization
- Guide junior and mid-level team members
- Provide structured coaching and feedback
Work Experience
- 7 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Benefits
Competitive Pay
- Employee shares program
Corporate Discounts
- 40% off fashion and beauty products
- 30% off Lounge by Zalando
- Discounts from external partners
Purpose-Driven Work
- 2 paid volunteering days a year
Flexible Working
- Hybrid working model with up to 60% remote
Workation & Sabbatical
- Work from abroad for up to 30 working days a year
Other Benefits
- Relocation assistance
Family Support
- Family services including counseling and support
Healthcare & Fitness
- Health and wellbeing options
Mental Health Support
- Mental health support and coaching
Learning & Development
- Training platform and biannual peer-to-peer review
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Principal Product Manager Marketing Automation(m/w/x)
Shaping product strategy for daily sales campaigns at an online fashion club. Technical fluency in APIs and data models required. Employee shares program, 40% off fashion products, 2 paid volunteering days.
Requirements
- Entrepreneurial problem-solving skills
- Expertise in marketing automation
- Strong analytical and communication skills
- Technical fluency in APIs and data models
- Over 7 years of product management experience
Tasks
- Co-author and execute product strategy
- Propose innovative automation strategies
- Analyze qualitative and quantitative data
- Establish clear KPIs such as CTR, CPA, and ROI
- Foster a culture of A/B testing and iterative improvements
- Prioritize features in the product backlog
- Ensure technical requirements for scalable marketing integrations
- Coordinate with marketing, design, and data science teams
- Deliver seamless multi-channel campaigns
- Update stakeholders on progress and outcomes
- Leverage AI/ML for hyper-personalized messaging
- Implement dynamic segmentation and automated page optimization
- Guide junior and mid-level team members
- Provide structured coaching and feedback
Work Experience
- 7 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Benefits
Competitive Pay
- Employee shares program
Corporate Discounts
- 40% off fashion and beauty products
- 30% off Lounge by Zalando
- Discounts from external partners
Purpose-Driven Work
- 2 paid volunteering days a year
Flexible Working
- Hybrid working model with up to 60% remote
Workation & Sabbatical
- Work from abroad for up to 30 working days a year
Other Benefits
- Relocation assistance
Family Support
- Family services including counseling and support
Healthcare & Fitness
- Health and wellbeing options
Mental Health Support
- Mental health support and coaching
Learning & Development
- Training platform and biannual peer-to-peer review
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
Zalando
Industry
Retail
Description
The company is an exclusive online shopping club for fashion and lifestyle products across Europe, offering daily sales campaigns.
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