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GetYourGuide
19d ago

Paid Search Marketing Manager(m/w/x)

Berlin
Full-timeWith Home OfficeJunior

Description

As a Paid Search Marketing Manager, you will dive into data analysis to uncover trends and enhance ad performance. Your role involves designing experiments, generating insightful reports, and collaborating with teams to streamline workflows and maximize efficiency.

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Requirements

  • •1-2 years of experience in performance advertising or similar analytical role
  • •Degree in economics, marketing, statistics, or similar quantitative discipline
  • •Working experience with larger data sets
  • •Experience with Looker, Tableau, Power BI, or similar tools
  • •Love for working with lots of data
  • •Good understanding of key marketing KPIs (CPA/CAC, CTR, CVR, etc.)
  • •Ability to ask the right questions and interpret data effectively
  • •Desire to work in a fast-paced environment and balance multiple priorities
  • •Clear communication skills with excellent command of written and spoken English

Education

Bachelor's degree

Work Experience

1 - 2 years

Tasks

  • •Conduct comprehensive data analysis to identify trends and patterns
  • •Formulate hypotheses to improve content and coverage structure
  • •Create effective ads, keywords, and landing page combinations
  • •Collaborate with data scientists and engineers to enhance content and coverage models
  • •Design and execute experiments to measure the impact of model adjustments
  • •Deliver analysis with compelling storytelling to evaluate performance
  • •Generate regular reports and performance dashboards using Databricks or Looker
  • •Identify opportunities for process automation and optimization
  • •Collaborate with internal and external stakeholders to optimize processes

Tools & Technologies

LookerTableauPower BI

Languages

English – Business Fluent

Benefits

Additional Allowances

  • •Annual personal growth budget

Mentorship & Coaching

  • •Mentorship programs

Workation & Sabbatical

  • •Work from anywhere for 30 days

Team Events

  • •Quarterly team events
  • •Yearly company-wide events

Public Transport Subsidies

  • •Monthly transportation budget

Healthcare & Fitness

  • •Monthly fitness budget
  • •Health and wellness benefits

Corporate Discounts

  • •Discounts on activities

Learning & Development

  • •Language reimbursement program
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of GetYourGuide and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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