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Market and Competitor Intelligence Specialist(m/w/x)
Market and competitor analysis for surface technologies at BASF's Coatings division. Several years of market intelligence experience required. Flexible working hours, flat hierarchies.
Requirements
- Master’s degree in business administration, Economics, or related field, or equivalent education and work experience
- Several years of experience in market intelligence, competitor intelligence, strategy, consulting, or marketing analytics
- Strong technical, analytical, and financial skills
- Well-developed customer relationship building skills
- Skills to prioritize, prepare, and close projects
- Highly motivated, self-starter
- Excellent organizational skills
- Excellent people skills
- Flexibility to travel as needed, up to 10% of the time
- Excellent written communication skills in English
- Excellent verbal communication skills in English
- German language skills are an advantage
Tasks
- Assess market size and shares
- Maintain and improve market intelligence tool
- Collaborate with local sales teams and marketing management
- Utilize external market studies
- Own and improve segment-specific market indicators
- Select and manage external market data providers
- Conduct systematic competitor analysis
- Analyze competitors’ strategies, portfolios, pricing, go-to-market models, and M&A activities
- Maintain key competitor profiles
- Coordinate insight generation with internal Competitor Intelligence team
- Transform complex data into clear insights
- Provide recommendations for Management and Controlling
- Support strategic marketing initiatives
- Optimize portfolio and pricing guidelines
- Conduct strategy reviews
- Develop business cases with EBITDA potential
- Work closely with Marketing Management, Marketing Operations, Regional Business Management, Controlling, and external data providers
Work Experience
- approx. 1 - 4 years
Education
- Master's degree
Languages
- English – Business Fluent
- German – Basic
Benefits
Sustainability Focus
- Modern and environmentally friendly processes
Informal Culture
- Flat hierarchies
- Globally committed colleagues
- Family atmosphere
- Respectful, open and trusting interaction
- Good working atmosphere
Startup Environment
- Short decision-making paths
- Supportive work environment
Flexible Working
- Flexible working hours
Diverse Work
- Varied and challenging tasks
Other Benefits
- Attractive social benefits
- you@BASF total offer
Mentorship & Coaching
- Individual induction
Learning & Development
- Training opportunities
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Market and Competitor Intelligence Specialist(m/w/x)
Market and competitor analysis for surface technologies at BASF's Coatings division. Several years of market intelligence experience required. Flexible working hours, flat hierarchies.
Requirements
- Master’s degree in business administration, Economics, or related field, or equivalent education and work experience
- Several years of experience in market intelligence, competitor intelligence, strategy, consulting, or marketing analytics
- Strong technical, analytical, and financial skills
- Well-developed customer relationship building skills
- Skills to prioritize, prepare, and close projects
- Highly motivated, self-starter
- Excellent organizational skills
- Excellent people skills
- Flexibility to travel as needed, up to 10% of the time
- Excellent written communication skills in English
- Excellent verbal communication skills in English
- German language skills are an advantage
Tasks
- Assess market size and shares
- Maintain and improve market intelligence tool
- Collaborate with local sales teams and marketing management
- Utilize external market studies
- Own and improve segment-specific market indicators
- Select and manage external market data providers
- Conduct systematic competitor analysis
- Analyze competitors’ strategies, portfolios, pricing, go-to-market models, and M&A activities
- Maintain key competitor profiles
- Coordinate insight generation with internal Competitor Intelligence team
- Transform complex data into clear insights
- Provide recommendations for Management and Controlling
- Support strategic marketing initiatives
- Optimize portfolio and pricing guidelines
- Conduct strategy reviews
- Develop business cases with EBITDA potential
- Work closely with Marketing Management, Marketing Operations, Regional Business Management, Controlling, and external data providers
Work Experience
- approx. 1 - 4 years
Education
- Master's degree
Languages
- English – Business Fluent
- German – Basic
Benefits
Sustainability Focus
- Modern and environmentally friendly processes
Informal Culture
- Flat hierarchies
- Globally committed colleagues
- Family atmosphere
- Respectful, open and trusting interaction
- Good working atmosphere
Startup Environment
- Short decision-making paths
- Supportive work environment
Flexible Working
- Flexible working hours
Diverse Work
- Varied and challenging tasks
Other Benefits
- Attractive social benefits
- you@BASF total offer
Mentorship & Coaching
- Individual induction
Learning & Development
- Training opportunities
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
BASF
Industry
Manufacturing
Description
The company offers innovative coatings solutions that create real value and build strong partnerships.
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