Description

In this role, you will actively shape content for one of Switzerland's most popular digital platforms. Your day-to-day responsibilities will involve creating and optimizing various content types, ensuring they are visible and relevant, while directly observing the impact of your work on user engagement.

Requirements

• •Initial experience or training in content, SEO, online marketing, or journalism
• •Enjoyment of creating, structuring, and optimising content independently
• •Interest in search engines, user needs, and digital products
• •A careful, reliable way of working and a high level of initiative
• •Motivation to take responsibility for your content
• •Fluent German and English (spoken and written); knowledge of French and Italian is a plus

Tasks

• •Create, revise, and update guide, comparison, and decision-making content
• •Optimize texts, structure, internal linking, and metadata for better discoverability
• •Publish content in the CMS (e.g., Storyblok) and keep it up to date
• •Transform ideas, briefings, and analyses into concrete content
• •Continuously improve existing and external content
• •Contribute to new landing pages, content formats, and topics