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SISiemens Schweiz AG

Global Strategic Marketing Manager(m/w/x)

Zug
Part-timeWith Home OfficeSenior

Developing market segmentation models for smart building technology with customer interviews and qualitative insights. 8+ years strategic marketing experience in B2B buildings industry required. Mobility allowance, employee share programs, flexible remote working.

Requirements

  • Valid work permit for location
  • Bachelor's degree in business administration or related field
  • 8+ years professional experience in strategic marketing, business strategy, consulting, B2B environment
  • Strong knowledge of buildings/smart buildings industry
  • Proven experience in market segmentation and insight integration
  • Good knowledge of relevant segmentation methodologies/frameworks
  • Experience operating in complex, matrixed organization
  • Proven project leadership skills
  • Strong project management skills
  • Ability to work effectively in cross-functional, global team
  • Excellent written and verbal communication skills
  • Ability to convey complex concepts clearly and convincingly
  • Strong proficiency in MS Office (Excel, PowerPoint)
  • Familiarity with segmentation and analytical tools
  • Fluent in English
  • Proficiency in additional languages is a plus

Tasks

  • Develop and evolve market segmentation models
  • Leverage customer interviews and qualitative insights
  • Conduct market studies and research
  • Analyze quantitative data and market intelligence
  • Ensure alignment of segmentation approaches across geographies
  • Align segmentation with business units and strategic initiatives
  • Translate segmentation outputs into actionable insights
  • Support value proposition tailoring
  • Lead strategic marketing projects
  • Integrate insights from market and competitive intelligence
  • Synthesize external research findings
  • Collaborate with Technical Units
  • Work with Vertical Market Managers
  • Coordinate with country organizations
  • Align with overall marketing strategy and objectives

Work Experience

  • 8 years

Education

  • Bachelor's degree

Languages

  • EnglishFluent

Tools & Technologies

  • MS Office
  • Excel
  • PowerPoint

Benefits

Additional Allowances

  • Mobility allowance

Learning & Development

  • Varied further training opportunities

Competitive Pay

  • Employee share programs

Flexible Working

  • Flexible working models
  • Remote working

Family Support

  • Good work-life balance
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Siemens Schweiz AG and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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