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SOSociété des Produits Nestlé S.A.

Global Consumer Brand Experience Lead(m/w/x)

Vevey
Full-timeOn-siteManagement
AI/ML

Developing integrated communication strategies and creative frameworks for the MAGGI brand at a global nutrition and health products company, managing external creative agencies. Consumer marketing or FMCG/CPG experience required. Flexible working arrangements.

Requirements

  • Experience in consumer marketing or FMCG/CPG
  • Ability to navigate global cross-functional teams
  • Understanding of brand strategy and communications
  • Grasp of digital and social media
  • Ability to create clear, compelling narratives
  • Proactive leadership and project execution skills
  • Confidence in uncertainty and adaptive thinking
  • Comfort in fast-paced tech-enabled environments
  • Fluency in English

Tasks

  • Develop integrated communication strategies for the MAGGI brand
  • Craft creative frameworks and activation guidelines
  • Lead end-to-end communication planning with digital and design experts
  • Manage relationships with external creative agencies
  • Deliver brand-consistent creative outputs aligned with Nestlé’s principles
  • Champion a digital-first mindset in brand building
  • Support consumer-centric brand fundamentals to drive engagement
  • Integrate AI tools into workflows to enhance personalization

Work Experience

  • approx. 4 - 6 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishBusiness Fluent

Tools & Technologies

  • Social media
  • Content platforms
  • AI

Benefits

Career Advancement

  • Career development opportunities

Flexible Working

  • Flexible working arrangements

Informal Culture

  • Diverse and inclusive culture
  • Dynamic international environment

Other Benefits

  • Recruitment process accessibility support
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Société des Produits Nestlé S.A. and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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