SMG Swiss Marketplace Group
Performance Marketing Manager(m/w/x)
Full-timeWith HomeofficeSenior
Zürich
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COcomparis Gruppe
Digital Marketing Manager(m/w/x)
Zürich
Full-time, Part-timeWith Home OfficeSenior
Nejo AI Summary
Defining market positioning and go-to-market strategies for comparison platform products. Experience in marketplace/platform environments and B2B/B2C experience required. Flexible working hours provided.
Requirements
- At least 5 years of professional experience in online marketing
- B2B/B2C experience
- Hands-on mentality
- Experience in marketplace, platform, or performance-driven environment
- Strong proficiency with tools for campaign planning, execution, and analysis
- Experience in senior-level stakeholder management
- Team player with passion for cross-functional collaboration
- Strong analytical skills and strategic thinking
- Very good German and English skills
Tasks
- Own the market positioning and value proposition of marketplace products
- Analyze and define target groups, use cases, and customer journeys
- Develop go-to-market strategies for new and existing products
- Prioritize messages, target groups, and channels
- Create clear campaign briefings for performance, content, and CRM initiatives
- Collaborate closely with the central marketing team on planning and execution
- Provide data-driven recommendations to enhance conversion and lead quality
- Build market and customer insights through in-depth analyses and competitive monitoring
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- Google Ads
- Google Analytics
- Search Console
Benefits
Flexible Working
- Flexible working hours
Learning & Development
- Professional and personal development support
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of comparis Gruppe and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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COcomparis Gruppe
Digital Marketing Manager(m/w/x)
Zürich
Full-time, Part-timeWith Home OfficeSenior
Nejo AI Summary
Defining market positioning and go-to-market strategies for comparison platform products. Experience in marketplace/platform environments and B2B/B2C experience required. Flexible working hours provided.
Requirements
- At least 5 years of professional experience in online marketing
- B2B/B2C experience
- Hands-on mentality
- Experience in marketplace, platform, or performance-driven environment
- Strong proficiency with tools for campaign planning, execution, and analysis
- Experience in senior-level stakeholder management
- Team player with passion for cross-functional collaboration
- Strong analytical skills and strategic thinking
- Very good German and English skills
Tasks
- Own the market positioning and value proposition of marketplace products
- Analyze and define target groups, use cases, and customer journeys
- Develop go-to-market strategies for new and existing products
- Prioritize messages, target groups, and channels
- Create clear campaign briefings for performance, content, and CRM initiatives
- Collaborate closely with the central marketing team on planning and execution
- Provide data-driven recommendations to enhance conversion and lead quality
- Build market and customer insights through in-depth analyses and competitive monitoring
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- Google Ads
- Google Analytics
- Search Console
Benefits
Flexible Working
- Flexible working hours
Learning & Development
- Professional and personal development support
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of comparis Gruppe and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
comparis Gruppe
Industry
Other
Description
Das Unternehmen ist die führende Vergleichsplattform der Schweiz, die Tarife und Leistungen von Krankenkassen, Versicherungen, Banken und Telekom-Anbietern vergleicht.
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