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BRBreitling

CRM Manager - VIP Client Strategy(m/w/x)

Zürich, Grenchen
Full-timeWith Home OfficeExperienced

Developing data-driven VIP clienteling initiatives for luxury watchmaker. Proven VIP client management and campaign expertise required. 18 weeks maternity leave, remote work.

Requirements

  • Solid experience in CRM, clienteling, or data-driven marketing
  • Proven expertise in VIP client management and campaigns
  • Passion for creating exceptional client experiences
  • Highly analytical with CRM tools, Power BI, and Excel skills
  • Experience managing cross-functional projects and influencing stakeholders
  • Structured, detail-oriented, and collaborative with ownership
  • Fluent English; French is a plus
  • Flexible and willing to travel regularly
  • Application welcome even if not meeting all criteria

Tasks

  • Elevate relationships with valuable clients
  • Lead VIP clienteling initiative development
  • Execute data-driven VIP clienteling initiatives
  • Ensure personalized client experiences
  • Shape VIP client identification and engagement
  • Collaborate with regional teams
  • Travel between offices internationally
  • Drive global VIP client strategy
  • Ensure consistent VIP approach across regions
  • Design targeted VIP clienteling initiatives
  • Acquire high-value clients
  • Engage high-value clients
  • Retain high-value clients
  • Maximize client lifetime value
  • Analyze client data and insights
  • Anticipate VIP client needs
  • Deliver personalized client actions
  • Monitor VIP performance metrics
  • Optimize strategies for loyalty
  • Optimize strategies for engagement
  • Optimize strategies for retention
  • Act as ambassador for VIP excellence
  • Share best practices across markets
  • Ensure strong CRM data quality
  • Ensure CRM governance and compliance
  • Enable high-quality VIP insights
  • Develop tools for boutique teams
  • Empower boutique teams
  • Deliver tailored VIP client experiences
  • Collaborate with retail teams
  • Collaborate with marketing teams
  • Embed VIP clienteling culture
  • Train teams on CRM tools
  • Drive adoption of CRM tools

Work Experience

  • approx. 1 - 4 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishFluent
  • FrenchBasic

Tools & Technologies

  • CRM
  • Salesforce Service Cloud
  • Power BI
  • Excel

Benefits

Flexible Working

  • Remote work

Other Benefits

  • Watch to wear/buy program

Bonuses & Incentives

  • Referral program

Learning & Development

  • Development opportunities

Generous Parental Leave

  • 18 weeks maternity leave

Informal Culture

  • Culture of feedback
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